Giulia Toscano

Angestellt, Product Marketing Manager, Microsoft Deutschland GmbH
Munich, Germany

Fähigkeiten und Kenntnisse

E-Commerce
Luxury
Customer Relationship Management (CRM)
E-Mail marketing
Microsoft
intercultural competence

Werdegang

Berufserfahrung von Giulia Toscano

  • Current 3 years and 3 months, since Apr 2023

    Product Marketing Manager

    Microsoft Deutschland GmbH

  • 3 years and 7 months, Sep 2019 - Mar 2023

    Key Client Development Manager

    Conversant Deutschland GmbH
  • 1 year and 1 month, Sep 2018 - Sep 2019

    (Junior) CRM & E-Mail Marketing Manager

    Stylebop GmbH

    Autonomous development, implementation and coordination of performance-oriented CRM campaigns Management of E-Mail Marketing campaigns and transactional e-mail, optimizing the results for 160 countries, 2 genders, 3 languages Optimization and individualization of the communication strategy for diverse customer segments Independent definition, permanent control and optimization of KPIs Processes for data quality Coordination of internal CRM workshops and trainings

  • 4 months, May 2018 - Aug 2018

    CRM & E-MAIL MARKETING WORKING STUDENT

    Stylebop GmbH

    Development, implementation and coordination of performance-oriented E-Mail Marketing campaigns Development, implementation and coordination of performance-oriented CRM campaigns, including personalized e-mails, calls and letters Further development, optimization and individualization of the communication strategy Design and implementation of A/B and multivariate testing Permanent control and optimization of KPIs.

  • 6 months, Jul 2017 - Dec 2017

    E-MAIL MARKETING INTERN

    Stylebop GmbH

    Support with the conception of strong-performing E-Mail Marketing Campaigns Creation, monitoring and evaluation of campaigns Competitive and ad-hoc analyses Development of independent projects

  • 8 months, Sep 2016 - Apr 2017

    STUDENT CONSULTANT

    IIC | LINK

    Student consultant for the developing of a business project Team leader of an international team Topic: Business Plan of a new leadership training

Ausbildung von Giulia Toscano

  • 2 years and 4 months, Sep 2016 - Dec 2018

    International business

    Munich Business School

    Luxury Management, Corporate Finance & Innovation

  • 3 years and 8 months, Sep 2012 - Apr 2016

    Business Administration

    University of Rome Tor Vergata

Sprachen

  • Italian

    C2 (Verhandlungssicher / Muttersprachlich)

  • English

    C1 (Fließend)

  • German

    B1-B2 (Gute Kenntnisse)

  • French

    A1-A2 (Grundkenntnisse)

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