Gokalp Gultekin

E-Commerce & New Business Platforms(DTC and B2B) Senior Associate Manager -Responsible for new business platforms and partner management, feasibility analysis, strategy, business planning, sales planning, performance management -Introducing e-commerce exclusive brands and product portfolio and actively managing the existing product portfolio -Established a disruptive platform for B2B for order management yielded in significant improvement and cost saving

Responsible for new business relations, forecasting, business planning, sales planning, performance management and business partnering to Turkey Distributive Trade, Cash & Carry and E-commerce channels. Amplified %60+ growth of E-commerce channel by collaborating with sales and marketing teams. Saved 3 €m through new distributor and customer incentive system while growing %15

Foods Home Trade Brand Building Marketing & Finance Business Partner . Responsible for forecasting, variance analysis, advertising & promotion budget tracking and innovation turnover tracking of 7 brands in Turkey (Lipton, Knorr, Calve, Sana, Becel, Carte d’Or, Hürrem) . Supported transfer of Cyprus business from UNICA to Turkey by collaborating local and global category teams . Succeeded to create a mobile loyalty app based on bigdata for FMCG and accepted by TUBITAK, ITU Çekirdek, METU YFYI

Responsible for finance partnering to NAMETRUB CFO and TUI CEO, business performance analysis, strategic planning, management reporting, gross margin analysis and market share analysis . Executed the project of outsourcing month end closing processes to a global team; recognized by TUI CEO . Adapted an iOS application for board members to view business reports whilst on the go; recognized by global CFO

Fulbright scholarship as 1 of 50 student leaders all around the worlds

Erasmus Exchange semester

High Honor Student with full scholarship