Hananeh Shahteimoori

Angestellt, Marketing Lead | Growth Marketing, SEO & Demand Generation | B2B SaaS, Lexemo Gmbh
Offenbach, Deutschland

Fähigkeiten und Kenntnisse

Growth Strategy
Demand Generation
Marketing strategy
B2B Marketing
Performance marketing
SEM
Search Engine Optimization (SEO)
Content marketing
Social Media
Social Media Marketing
Analytics

Werdegang

Berufserfahrung von Hananeh Shahteimoori

  • Bis heute 2 Jahre und 4 Monate, seit Feb. 2024

    Marketing Lead | Growth Marketing, SEO & Demand Generation | B2B SaaS

    Lexemo Gmbh

    Responsible for the full digital marketing scope at Lexemo - SEO, bilingual content, LinkedIn, website operations, and campaign execution. - Built up LinkedIn presence from the ground, reaching 40% growth in followers and engagement. - Content strategy work translated into a 30% rise in targeted traffic and 15% more inbound leads. Also took ownership of the website migration and technical SEO, while continuously improving how content is produced and measured to drive stronger B2B visibility.

  • 1 Jahr und 4 Monate, März 2022 - Juni 2023

    GLOBAL TRAINING AND EXAMINATION MARKETING MANAGER

    TWI Technology (S.E.Asia) Sdn. Bhd

    • Strategies and execution of Pay Per Click (PPC) Regionally • Setting content strategy for the regional marketing team • Regional email strategy and social implementation • Regional Webinar strategy to drive in traffic and generate leads • Identification and improvement plan for the areas of weakness in the global marketing team • Regional management education on digital strategy • Continuous management and support for marketeers across regions • Standardisation of Processes and procedures for all regions

  • 2 Jahre und 10 Monate, Juni 2019 - März 2022

    SOUTH EAST ASIA REGIONAL MARKETING MANAGER

    TWI Technology (S.E.Asia) Sdn. Bhd.

    • Managed marketing/communications activities in the Southeast Asia region • Developed, and maintained the TWI Southeast Asia website, targeting local customer needs through SEO • Implemented the CRM system in Southeast Asia, Central Asia, and the Middle East regional centres • Implemented integrated content marketing strategies through various media channels including news articles, social media, and promotional email campaigns

  • 2 Jahre und 8 Monate, Nov. 2016 - Juni 2019

    REGIONAL MARKETING EXECUTIVE

    TWI Technology (S.E.Asia) Sdn. Bhd.

    • Oversaw and coordinated CRM customer relations activities in Malaysia subsidiary • Developed promotional activities in line with the corporate brand and marketing plan • implemented social media engagement tactics and brand awareness campaigns • Organized, coordinated, and executed joint industry events

  • 2 Jahre und 4 Monate, Aug. 2014 - Nov. 2016

    LIAISON OFFICER

    TWI Technology (S.E.Asia) Sdn. Bhd.

    • Oversaw and coordinated CRM customer relations activities in Malaysia subsidiary • Developed promotional activities in line with the corporate brand and marketing plan • implemented social media engagement tactics and brand awareness campaigns • Organized, coordinated, and executed joint industry events

Ausbildung von Hananeh Shahteimoori

  • 2 Jahre und 10 Monate, Dez. 2009 - Sep. 2012

    Master of Business Administration Strategic Management

    Universiti Teknologi Malaysia

Sprachen

  • farsi

    C2 (Verhandlungssicher / Muttersprachlich)

  • Englisch

    C2 (Verhandlungssicher / Muttersprachlich)

  • Deutsch

    B1-B2 (Gute Kenntnisse)

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