Hector Manuel Vargas Mendoza

-Developed database-querying skills and performed complex queries against a given database -Conducted advanced Python coding using pandas and other libraries to analyse complex data sets

-Developed new strategies and executed six-digit monthly budgets across Native and Display channels -Partnered closely with Channel Managers to support the overall growth strategy -Automation projects with the developers that reduced channel costs -Cooperations with CRO and Editorial for content, visual, and LPO that doubled CTRs and CVRs -Partnered closely with KAMs to get better network insights to boost performance -Hired and mentored a team of 4 people and helped them achieve their full potential

- Mentored five direct reports and advised other team members on performance analysis and optimization strategies - Managed multiple campaigns exceeding KPI goals by 35% in Latin America and South & Central Europe - Delivered regular reports on current performance and analyzed growth opportunities to achieve channel KPIs