
Melanie Schmitt
Suchst Du eine andere Melanie Schmitt?
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Melanie Schmitt
Leading photo & video productions for global brands, managing interdisciplinary teams and overseeing high-value client portfolios. Responsible for strategic planning, customer relations (60+ brands & 150 agency clients), and end-to-end project execution. Ensuring budget-controlled production, KPI-driven performance management, and continuous process optimization. Implementing reporting structures to enhance transparency and goal achievement for stakeholders.
- 3 Jahre und 4 Monate, Dez. 2014 - März 2018
Senior Key Account Manager
Picturepark Studios GmbH
Managed photo & video productions for fashion and lifestyle brands across 11+ studios and a 2,500 m² space. Specialized in key account development, strategic consulting & tailored content solutions, ensuring high-quality results & growth. Led contract negotiations, project management & sales, overseeing budget control, quality management & performance. Acted as the link between creative, operational & business processes, optimizing workflows for seamless execution.
- 5 Jahre, Jan. 2013 - Dez. 2017
Social Media & Content-Marketing / Cross Channel Marketing & Public Relations
Freiberuflichkeit
Developed and executed brand strategies, cross-channel marketing and PR campaigns to boost visibility, engagement, and brand equity. Specialized in community management, influencer marketing, SEO, and data-driven content strategies, delivering impactful brand communication across digital platforms. Passionate about crafting compelling brand narratives and driving measurable success through strategic, results-oriented campaigns.
- 4 Jahre und 1 Monat, Jan. 2009 - Jan. 2013
Product Manager (Product Operations & Development | HR Operations & Development)
AIDA Cruises - German Branch of Costa Crociere S.p.A., Hamburg
Led brand management, product innovation & strategic development for the family segment. Managed creative concepts, project coordination & content creation, optimizing performance, quality and customer experience. Oversaw budgeting, market analysis and strategic investments for growth. Led up to 120 employees focusing on workforce planning, coaching and motivation. Developed training programs to enhance competencies and ensure compliance, promoting employee satisfaction and sustainable talent development.
- 2 Jahre, Jan. 2007 - Dez. 2008
Department Manager on board the vessel | Family Entertainment
AIDA Cruises - Air Sea Holiday GmbH, weltweiter Einsatz
Led onboard operations and team management to ensure seamless guest experiences across global destinations (including Canada, USA, the Caribbean, Northern & Baltic Seas, Canary Islands, Mediterranean, UAE). Oversaw event planning, shore excursion management and content creation for onboard media. Focused on HR development, team leadership and operational excellence to maintain high service standards, delivering exceptional onboard experiences and impactful events worldwide.
- 11 Monate, Okt. 2005 - Aug. 2006
Customer Engagement, Client Relations, Marketing, Events
waiting period until the start of studies – various activites
Planned, organized and executed large-scale events, themed festivals and cultural programs for various companies. Responsible for event moderation, customer engagement and client relationship management, ensuring seamless experiences and high customer satisfaction. Additionally supported sales promotion, customer acquisition and project coordination. Passionate about creating memorable event experiences and fostering strong customer relationships.
- 1 Jahr und 3 Monate, Juli 2004 - Sep. 2005
Assistant to the management | Auditors, Tax Advisors, Lawyers
Dr. Muth & Partner GbR, Fulda
Supported the executive team in a leading auditing, tax consulting and law firm, ensuring smooth daily operations and efficient decision-making processes. Managed correspondence and stakeholder engagement, while coordinating meetings, travel, and logistics. Additionally responsible for financial administration and billing, ensuring accuracy and compliance. Detail-oriented, highly organized and committed to supporting leadership teams with efficiency and precision.
Ausbildung von Melanie Schmitt
- 5 Monate, Mai 2014 - Sep. 2014
Social Media PR Management
WBS Training AG Hamburg
postgraduate professional education: function/benefits of various social media channels, publishing for the social web, planning and preparation of editorial content, social media conception and strategic planning, Crisis-PR, social media opportunities and risks for companies, SEO (search engine optimization) and monitoring, media law
- 2006 - 2007
Tourism Management
Fachhochschule Kempten
Service-oriented Business Administration, Economics, Tourism Management
- 2 Jahre und 11 Monate, Aug. 2001 - Juni 2004
Legal Assistant
Dr. Muth & Partner GbR
- 1 Jahr und 11 Monate, Aug. 1999 - Juni 2001
Business Administration
Richard-Müller-Schule Fulda
Sprachen
Deutsch
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Englisch
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