Melanie Schmitt

ist nur teilweise verfügbar.

Angestellt, Producer | House of Food, Bauer Media Group
Hamburg, Deutschland

Fähigkeiten und Kenntnisse

Leadership & People Management
Client Relation Management
Cross-Functional Collaboration
End-to-End Project Management
Performance & KPI Management
Integrated Project Management
End-to-End Production Management
Creative & Operational Collaboration
Date-Driven-Marketing & Campaign Execution
Integrated Brand Communication
Omnichannel marketing
Digital Influence & Community Engagement
Content Strategy & PR
Growth Marketing & Data-Driven Campaigns
Team Development
Innovation & Conceptual Design
Strategic Building & Investment Planning
Customer Centric Product Development
Event Management & Brand Experience
Cross-Functional Project Leadership
Strategic Partnership Management
Brand Storytelling & Social Media Strategy
People & Operations Management
Guest Experience Management
Event Coordination
Large-Scale Program Management
Content Creation
Client relationship management
Sales Promotion
Project Management
Customer Acquisition
Marketing
Management
Key Account Management
Produkt
Abteilungsleitung
Betriebswirtschaft
Content Marketing
Moderation
Community Management
Medienarbeit
Marketingstrategie
Aufbau von Vertriebsorganisationen

Werdegang

Berufserfahrung von Melanie Schmitt

  • Bis heute 7 Jahre und 4 Monate, seit Apr. 2018

    Producer | House of Food

    Bauer Media Group

    Leading photo & video productions for global brands, managing interdisciplinary teams and overseeing high-value client portfolios. Responsible for strategic planning, customer relations (60+ brands & 150 agency clients), and end-to-end project execution. Ensuring budget-controlled production, KPI-driven performance management, and continuous process optimization. Implementing reporting structures to enhance transparency and goal achievement for stakeholders.

  • 3 Jahre und 4 Monate, Dez. 2014 - März 2018

    Senior Key Account Manager

    Picturepark Studios GmbH

    Managed photo & video productions for fashion and lifestyle brands across 11+ studios and a 2,500 m² space. Specialized in key account development, strategic consulting & tailored content solutions, ensuring high-quality results & growth. Led contract negotiations, project management & sales, overseeing budget control, quality management & performance. Acted as the link between creative, operational & business processes, optimizing workflows for seamless execution.

  • 5 Jahre, Jan. 2013 - Dez. 2017

    Social Media & Content-Marketing / Cross Channel Marketing & Public Relations

    Freiberuflichkeit

    Developed and executed brand strategies, cross-channel marketing and PR campaigns to boost visibility, engagement, and brand equity. Specialized in community management, influencer marketing, SEO, and data-driven content strategies, delivering impactful brand communication across digital platforms. Passionate about crafting compelling brand narratives and driving measurable success through strategic, results-oriented campaigns.

  • 4 Jahre und 1 Monat, Jan. 2009 - Jan. 2013

    Product Manager (Product Operations & Development | HR Operations & Development)

    AIDA Cruises - German Branch of Costa Crociere S.p.A., Hamburg

    Led brand management, product innovation & strategic development for the family segment. Managed creative concepts, project coordination & content creation, optimizing performance, quality and customer experience. Oversaw budgeting, market analysis and strategic investments for growth. Led up to 120 employees focusing on workforce planning, coaching and motivation. Developed training programs to enhance competencies and ensure compliance, promoting employee satisfaction and sustainable talent development.

  • 2 Jahre, Jan. 2007 - Dez. 2008

    Department Manager on board the vessel | Family Entertainment

    AIDA Cruises - Air Sea Holiday GmbH, weltweiter Einsatz

    Led onboard operations and team management to ensure seamless guest experiences across global destinations (including Canada, USA, the Caribbean, Northern & Baltic Seas, Canary Islands, Mediterranean, UAE). Oversaw event planning, shore excursion management and content creation for onboard media. Focused on HR development, team leadership and operational excellence to maintain high service standards, delivering exceptional onboard experiences and impactful events worldwide.

  • 11 Monate, Okt. 2005 - Aug. 2006

    Customer Engagement, Client Relations, Marketing, Events

    waiting period until the start of studies – various activites

    Planned, organized and executed large-scale events, themed festivals and cultural programs for various companies. Responsible for event moderation, customer engagement and client relationship management, ensuring seamless experiences and high customer satisfaction. Additionally supported sales promotion, customer acquisition and project coordination. Passionate about creating memorable event experiences and fostering strong customer relationships.

  • 1 Jahr und 3 Monate, Juli 2004 - Sep. 2005

    Assistant to the management | Auditors, Tax Advisors, Lawyers

    Dr. Muth & Partner GbR, Fulda

    Supported the executive team in a leading auditing, tax consulting and law firm, ensuring smooth daily operations and efficient decision-making processes. Managed correspondence and stakeholder engagement, while coordinating meetings, travel, and logistics. Additionally responsible for financial administration and billing, ensuring accuracy and compliance. Detail-oriented, highly organized and committed to supporting leadership teams with efficiency and precision.

Ausbildung von Melanie Schmitt

  • 5 Monate, Mai 2014 - Sep. 2014

    Social Media PR Management

    WBS Training AG Hamburg

    postgraduate professional education: function/benefits of various social media channels, publishing for the social web, planning and preparation of editorial content, social media conception and strategic planning, Crisis-PR, social media opportunities and risks for companies, SEO (search engine optimization) and monitoring, media law

  • 2006 - 2007

    Tourism Management

    Fachhochschule Kempten

    Service-oriented Business Administration, Economics, Tourism Management

  • 2 Jahre und 11 Monate, Aug. 2001 - Juni 2004

    Legal Assistant

    Dr. Muth & Partner GbR

  • 1 Jahr und 11 Monate, Aug. 1999 - Juni 2001

    Business Administration

    Richard-Müller-Schule Fulda

Sprachen

  • Deutsch

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  • Englisch

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