Isabelle Hen-Wollmarker

Responsible for the interactive multimedia exhibit and its Media Academy. The Media World is a place dedicated to media and content innovation, aiming to inspire consumers and media enthusiasts as well as to give wings to future talents and innovators. It is part of Red Bull Media House, an award-winning, global media company with a focus on sports, culture and lifestyle content.

Head of Marketing, Audience, Portfolio Management and Strategy for localsearch and its platforms local.ch and search.ch

Running and developing Swisscom TV, bluewin.ch and Swisscom Advertising

In charge of driving market growth, marketing efficiency and strategic projects for Swisscom's residential business (telefony, broadband, entertainment, bundles).

In charge of building B2B and B2C marketing in Austria and Switzerland. Grew SMB Adwords Acquisitions in 2010 and 2011 by double digits, launched first SMB market study in AT/CH, launched co-marketing partnerships and small agency training and outreach program. Lead Street View consumer information campaign and Google+ launch.

Helping companies with strategic marketing and business development projects: incl. rebranding, new products launches and international growth. Main projects included helping Agency Dream-on with international Business Development and Strategy and writing a DTV Strategy Handbook for UPC Europe.

Consumer Marketing, Luxury Marketing