Jana Lautenschläger

Leading executive and CXO projects with regard to crisis communication in operative crisis, scandals, conflict situations and litigations in three stages. Topics include: Hospital shut-down, anonymous blackmailing, misappropriation of (public) funds, sexual assault, damage suits. - Prevention of crisis | Ad-hoc crisis communications | Follow-up and rebuilding reputation - Developing strategic PR & communications concepts in situations that are critical for success - Coaching executives and PR managers

Digital and organizational transformation of public IT services provider, incl. target state definition and implementation of lean & agile best practices ERP strategy and transformation, incl. governance set-up, business- & value case and target landscape establishment for pharma Design of customer-centric digital government initiatives, incl. strategies, business case and implementation roadmaps; value assurance partner and shaping of customer experience factory for middle eastern government

Responsible for tech trends research followed by recommendations to the managing board and building the prototype of the solution Developing an MVP of a digital platform - including customer analysis, customer journeys, technological requirements, contact with implementation partners and final recommendations to the managing board

Conceptualization, development and implementation of projects for RPA and process mining Responsible for developing and implementing a concept for competitor benchmarking for digital readiness in the cargo industry

Responsible for analyzing current processes & target processes at the intersection of sales and product development Following up by independently developing and implementing a solution for machine customization to enhance processes and digitalization

My responsibilities included supporting the Financial Controlling team for all Business Units as well as supporting the Business Controlling team for Beauty Care Professional for the Cluster EAST. - Responsible for analyzing financial results and preparing dashboards for top management - Market and profitability analysis for Russia and CIS countries - Optimizing analytics, KPIs and dashboard processes and improving digitalization

SCOPE | Economics is the official economics study association of the School of Business and Economics (SBE) at Maastricht University. We have committed ourselves to both connect our more than 800 members to companies and institutions with career-related activities and offer them interesting and enriching academic events next to their studies.

The lectures committee of SCOPE | Economics is committed to organize guest lectures with academics and professionals for its 800 members and the general student body at the School of Business and Economics (SBE).

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