Basic

Jochen Lutz

Angestellt, Group Head Vertical Sales, Score Media Group

München, Deutschland

Skills

Integrierte Kommunikation
Touchpoint Management
B2B-Marketing und /-Sales
10+ Jahre Top-Management-Kompetenz Sales & Marketing. Erfolgreiche Steuerung/Führung Sales-/ Marketing-Prozesse: Brand Reputation Lead-Generierung Up-/ Cross-Selling Omni-Channel-Sales
Burda Media / Digital
Digital Marketing
Markenführung / Brand Management
Key Account Management
CRM
Agiles Sales
Social Business
Social Collaboration
Content Marketing
Customer Excellence
Customer Centricity
Human-Centered Design
Design Thinking / Design Sprints
Digitale Strategieentwicklung und Umsetzung
Commerce
Innovations Management
Chance Management
Projektmanagement
eLearning
Sales-Training
Sales coaching
Director Sales
Marketing
Vertrieb
Verlag
Medien
Publikums-Zeitschriften
Tageszeitungen
Regionale Tageszeitung
Online Marketing
Produktmanagement
Social Media
Werbung
Positionierung

Timeline

Professional experience for Jochen Lutz

  • Current , since Oct 2016

    Group Head Vertical Sales

    Score Media Group

  • Current , since Jun 2016

    Berater

    marketing plus x

    Beratung in Design Thinking Sprints, Digital Strategien, Solution Design sowie agilem Innovations-/ und Projekt-Management

  • Current , since Jan 2016

    Berater

    B2B Academy

    Chance Management, Agiles Innovationsmanagement, Human Centered Design (Design Thinking)

  • 1 year and 8 months, May 2014 - Dec 2015

    Group Head, Senior Brand Manager

    FOCUS Magazin Verlag / Hubert Burda Media

    Führung des Marketing-/ und Sales-Prozesses: Produkt-Launch, Lead-Generierung, CRM und closing the deal. Positionierung, Kommunikation und strategische Planung.

  • 2 years and 4 months, Jan 2012 - Apr 2014

    Director Sales, Prokurist, Deputy COO

    CHIP Communications / Hubert Burda Digital

    Leitung des Marketing-/ und Sales-Prozesses: Produkt-Launch, Lead-Generierung, CRM und closing the deal. Positionierung, Kommunikation und strategische Planung.

  • 2 years and 6 months, Jul 2009 - Dec 2011

    Director Sales

    CHIP Communications GmbH

  • 2 years, Jul 2007 - Jun 2009

    Anzeigenleiter, Advertising Director

    CHIP Communications GmbH

  • 3 years and 6 months, Jan 2004 - Jun 2007

    Key Account Manager Markenartikel

    CHIP Communications GmbH

  • 2 years and 6 months, Jun 2001 - Nov 2003

    Key Account Manager Nielsen IIIa

    John & Partner Frankfurt (Motorpresse, Ringier Suisse, Holzmann Verlag)

    Verlagsvertretung für Motor Presse Stuttgart, Gong Verlag, Ringier Verlag Schweiz, Holmann Verlag, Finanzen Verlag

  • 1 year and 2 months, Apr 2000 - May 2001

    Anzeigenverkaufsleiter

    Future Publishing München/Bath U.K.

  • 3 years and 5 months, Nov 1996 - Mar 2000

    Anzeigenverkauf

    Motor-Presse Stuttgart, auto motor und sport

Educational background for Jochen Lutz

  • 2 months, Jun 2016 - Jul 2016

    UCL (University College London)

    Why we post: The Anthropology of Social Media

  • 2 months, Jun 2016 - Jul 2016

    King's College London

    Course: IoT, The Internet of Things

  • 2 months, May 2016 - Jun 2016

    University of Reading, Henley Business School

    Course: Digital Leadership

  • Current , since Apr 2016

    University of Southampton

    Courses: The Power of Social Media, Contract Management

  • 6 years and 1 month, Oct 1990 - Oct 1996

    Technisch orientierte BWL

    Universität Stuttgart

    Investitionsgüter-Marketing, Organisationslehre, Verfahrenstechnik

Languages

  • German

    First language

  • English

    Fluent

  • French

    Basic

  • Italian

    Basic

Wants

Innovative Unternehmen mit digitalem Weitblick
Sales Projekte
Business Opportunities
Management consulting
Management Coaching
Business Management
Business Alignment Strategy
Key Account Management
Neue Herausforderungen in den Bereichen Sales & B2B-Marketing (Offline/Online)
Sales Project Management

Interests

Laufen (10 KM/Halbmarathon)
Schwimmen (Freistil)
Golf
Wein

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