Jolly Zhou

Consulting for businesses on digital/mobile strategy, UX/UI,testing, copywriting and marketing. Clients include: www.Videopath.com (SaaS product for building interactive videos), www.CareerFoundry.com (mentored online courses for digital skills), www.MyDogBuddy.co.uk (Finder/booking site for dog-sitting. Worked on upcoming mobile app), TheMommyChannel (Aggregator platform for mom-related video content. *Pending redesign*)

Client Marketing for the Global Corporate Bank Copywriting, event strategy and management, budgeting, internal communications Global responsibilities but with focus on APAC and EMEA regions

- Creating and updating editorial content on jpmorgan.com - Managing (creating, updating, tracking) promotional links and visual assets - Accessibility and usability studies - Search marketing and search engine optimization - Competitive analysis and recommendations - Internal online communications

- Coordinated and execute campus recruitment marketing campaign across full range of print, online, video, and event marketing channels - Worked on initiatives that were global and those regional to North America - Social media community management - Coordinated and later co-managed design and development of jpmorgan.com/careers

- Intern in Writers Pool - Trained in all key departments of direct marketing agency with blue-chip, Fortune 500 clients - Wrote advertising copy for international retail financial services company - Wrote copy for company newsletter

Consumer Behavior, International Marketing, Economics, Statistics, Art History