Karina Lobanchuk
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Karina Lobanchuk
• Conducting primary and secondary research across FMCG markets • Working on global/multi-country studies on market sizing and entry analysis, competitive intelligence and forecasting • Generation of analytical presentations for corporate strategic planning and decision making
- 1 year and 10 months, Feb 2007 - Nov 2008
Marketing Executive for Baltic States
Cadbury Baltics (Riga, Latvia)
• Development of brand strategies for confectionery brands • Development and implementation of marketing activities (ATL) • Marketing budget planning and control • Assortment management, building innovation pipeline
- 1 year and 7 months, Aug 2005 - Feb 2007
Associated Consultant
Euromonitor International (London, the UK)
• Management of single- and multi-country market research projects • Client liaison, project design, recruitment, commissioning, training and management of analysts • Research results’ analysis, finalization, and presentation to the clients
- 1 year and 1 month, Jun 2004 - Jun 2005
Sales Manager
Kuehne+Nagel (Riga, Latvia)
• Cold calling, participation in tenders for overland logistic services
- 1 year and 2 months, Apr 2003 - May 2004
Brand Manager
Avers Centrs (Riga, Latvia)
• Control of distribution and merchandising, sales planning and analysis, stock control & demand forecasting • Marketing activities planning (BTL), implementation and evaluation
Ausbildung von Karina Lobanchuk
Business Administration
RISEBA (Latvia, Riga)
Sprachen
Russian
C2 (Verhandlungssicher / Muttersprachlich)
English
C1 (Fließend)
German
B1-B2 (Gute Kenntnisse)
Latvian
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