
Karlijn Eskens
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Karlijn Eskens
- Bis heute 3 Jahre und 8 Monate, Dez. 2021 - Sep. 2025sensXPERT by NETZSCH Process Intelligence GmbH
Director of Marketing and Business Development
Driving a 500% increase in lead acquisition, contributing 27% to FY2024 marketing-generated rev. Implementation of Salesforce in under 5 months, resulting in cost savings of €15K Introduced OKRs across all departments Developed shared Product Vision and Roadmap with R&D. Transitioned to agile working Built new 4-person team. Managed a €1.1M annual budget; drove marketing-sourced leads 9% under target cost Developed a comprehensive CX strategy aligned with Sales & Service teams
New Product Launch: Developed and led the launch of ‘GESKE Beauty’, a €10M+ strategic beauty tech line combining hardware, skincare, and an AI-powered mobile app International Expansion: Led international expansion of EIS.de into 2 European markets within 6 months PMO Development: Created the Project Management department from scratch, introducing portfolio management processes to align strategic execution with business objectives
- 9 Monate, Apr. 2020 - Dez. 2020
Head of Project Management - Interim
DRK Kliniken Nordhessen
- 6 Jahre und 10 Monate, Feb. 2013 - Nov. 2019
Head of Business Development
Outfittery GmbH
Strategy execution w. budget responsibility of up to €800,000 Managed expansion into 6 new European markets. Led M&A integration of two competitors. Reached break-even at The Cloakroom in 5 months by optimizing performance with a remote sales team of 40 FTE Coordinated transformation initiatives, resulting in a 20% increase in AOV Digitized key operational processes, resulting in a 50% increase in productivity Built and led high-performing functional and cross-functional teams Rolled out OKRs company-wide
- 5 Monate, Aug. 2012 - Dez. 2012
Organizer Rockstart Answers Berlin
Rockstart
- 4 Monate, Apr. 2012 - Juli 2012
Interim Operations Manager
Rockstart Accelerator
Operational foundation: Set up core operations for early-stage VC-backed accelerator, built and maintained strong relationships with key sponsors Investor engagement: Organized investor day with 350+ investors and key players in the European startup world
- 1 Jahr, Sep. 2010 - Aug. 2011
Operations Director
Stirrr
Strategic Planning & Team Building: Led strategic planning and corporate development, built a 10-person sales & marketing communications Product development: Spearheaded development of a digital event management tool, delivering innovative solutions tailored to customer and market needs
- 2 Jahre, Sep. 2008 - Aug. 2010
Manager Business Development & consultant
Supercrew
Supercrew advises on subjects ranging from business communication, online strategy, change management, and develops new business concepts. Key responsibilities: - Business planning for Stirr, which I later joined as Director of Operations - Fundraising: raised 150.000 € in funding through business angels - Digital concept development for web & mobile applications
- 1 Jahr und 8 Monate, Feb. 2007 - Sep. 2008
Strategy consultant
Thaesis
Strategic advisory: Advised on digital business models and M&A strategy. Co-led a national publishing market study with KPMG, which influenced industry practices
Ausbildung von Karlijn Eskens
- 1 Jahr und 10 Monate, Sep. 2018 - Juni 2020
Executive MBA
ESCP Europe
- 6 Monate, Jan. 2008 - Juni 2008
Marketing management
NIMA
Strategic Marketing Management
- 6 Jahre und 2 Monate, Nov. 2000 - Dez. 2006
New media & digital culture
University of Utrecht
New media & digital culture
Sprachen
Niederländisch
Muttersprache
Deutsch
Fließend
Englisch
Fließend
Französisch
Gut
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