Laura Brown

Responsible for managing the marketing of online conferences – Successful traffic generation to company website through creating original articles and utilizing social media. Responsible for managing the company’s external communications in English, including English sections of website and new clients. Market research. Set prices.

• Created content targeted at small businesses and internet marketers, written in a variety of formats and styles. Topics: website traffic generation, social media strategies, product reviews, and industry developments. • Regularly received over 40 positive blog comments on posts. Positive feedback from supervisor. • Experience in content writing, copy writing, feature writing, affiliate marketing, email campaigns, social media

Insight into office procedures, applied competence in IT software packages to a business environment. Liaised with company directors, negotiated with both private and public organisations; sales, compiled databases, accounts, purchasing.

• Handled 4 projects simultaneously, working in multicultural teams, meeting goals to tight deadlines. Became a leading participant in driving the projects forward. • Prepared original presentations on domestic violence. Devised innovative solutions with scarce resources, i.e. engaging the audience, using role-play, colourful posters, and quizzes. • Delivered presentations to various audiences, building rapport and captivating their attention. • Trained, supervised and successfully engaged new voluntee

• Managed all aspects of a profitable stall single-handedly, including selling items, handling cash, setting-up, and packing away. Organised products, pricing and labelling prior to the events. • Negotiated with a diverse range of customers. Persuaded people to purchase products they were initially reluctant about buying. Always made a profit, once making over £100 for items no longer of use.

Sold various products door-to-door. Persuaded 5 people to subscribe to the RSPCA in one day.

Modules: Branding and Marketing Communications, Strategic Marketing and New Product Development, International Marketing, Professional Analytics, Retail Marketing.

Developed persuasive skills through regular debates; analytical thinking.

• Participated in the study abroad programme at the University of Queensland in Australia for 1 year. Awarded ‘Deans Commendation for High Achievement’. • Dissertation: ‘Consumer perceptions of ethical responsibility’. Conducted surveys & interviews; analysed quantitative & qualitative data