Len Dickter

Responsible for Tomato's US operations, with leadership of the 
LA studio and NY field office, and direction of all strategic and creative work. Role includes management of creative and production teams, new business and partnerships, client mgmt, hiring, PR and oversight of projects and personnel in Europe. Also direct commercial and documentary films, write screenplays and copy, and create integrated media concepts for Tomato clients and partners.

Co-founded Traffic as a hybrid creative agency/film production company to create more innovative and efficient cross-media campaigns and content. Responsibilities included leading cross-discipline creative, media and film teams, directing strategy, development and execution, and supervision of production. Also continued to direct films, develop screenplays and write content. Led negotiation to merge with Tomato to create an expanded network with offices in Europe, Asia 
and the US.

Creative leader for agency's General Motors account, with sole oversight of integrated brand and marketing campaigns for Chevrolet, Cadillac and Corvette across 23 European countries. Role included leadership of multiple creative teams, co-direction of brand strategy and planning, direct relationships with senior client management, hiring, staff management and leadership of cross-media working groups. Also responsible for ongoing new business, and partnership on accounts including Fiat, Samsung and P&G.

Co-founded Parachute as a boutique to provide integrated brand strategy and campaign development to its own clients, and those of agencies in need of senior creative expertise. Clients included Mercedes-Benz, MotoGP, Ikea and London Transport Museum.

Responsible for creation and production of documentaries, brand films and TV commercials, as well as client and new business management. Clients included Mercedes-Benz, American Express, Boots, P&G and Kingfisher.

Creative group head for Saab, InterContinental Hotels, Yahoo!, Priceline and American Express accounts. Led development of digital, print, DM, customer relationship and multimedia campaigns via management of multiple creative teams. Co-led opening of the London office, sat on Saab’s global agency board, and directed global Saab and Amex campaigns across the London, Boston and New York offices.