Lisa Tran

• Creating fast logistics solutions for increasing customer satisfaction • Team lead of 15 people • Support and development of individual skill sets of team members • Managing and controlling of daily KPIs

Responsibilities: • guidance during the training sessions • motivating and active support on the training area • giving competent and personal advice • keeping track of progression

Responsibilities: • strategic and creative consultation of different lifestyle and pop-cultural brands • implementation of high-quality projects (B2B events, promotions, newsletter, printed product brochure, etc.) • project consultant & account manager for Luxottica Germany GmbH with focus on Ray-Ban & Oakley • community manager of brand ambassador program "Ray-Ban Rebels" GSA (enhancing the community, central contact for all participants, coordination of events, etc.)

Responsibilities: • development of communications strategies for promotion and design on TV • controlling and timing of marketing mix and conception of communication measures to aim the possible highest impact (TV tune in & digital performance) • responsible for whole product campaigns • supervision and implementation of music cooperation with "Starwatch Entertainment"

Responsibilities: • creation of marketing-concepts for sports Transmission • coordination of projects between different divisions • support of B2B- & B2C-platforms • supporting launch of the new channel "kabel eins Doku"

Responsibilities: • giving tutorials concerning presentation composition, confident presentation & group dynamics • individualized & small Group attention • feedback to presentation-skills

Responsibilities: • brand management in form of events and cooperation • support of B2B- & B2C-platforms • participating on marketing concepts for new programs • preparation of trailer briefings

Main focus on 'Marketing': - International Marketing - Emerging Markets - Contemporary Trends in Marketing - Customer Relationship Management

Main Focus: International Business Management in Cooperation with Newcastle University Business School: - Strategic Management of IT & E-Commerce - International Strategic Alliances - Managing Cultural Differences - Business Ethics - Responsible Finance & Investing

Main Subject: Marketing, Management &Innovation; Minor Subject: Society & Economy of Japan