Lourdes Martins
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Lourdes Martins
Agile Transformation Coach leading the agile transformation for the One Swisscom Academy (Swisscom's Training and Development Division).
Design thinking Innovation Manager focusing on scaling the customer orientation within the company by means of design thinking. My particular area of expertise is HCD or innovation leadership coaching and development for C-Suite & Management Board Leaders in the B2B and B2C markets
- Bis heute 9 Jahre und 4 Monate, seit Apr. 2016
Human Centered Design Consultant - Swisscom Schweiz
Swisscom Suisse SA
Using my existing know-how at Management Board Level within the Residential Business Unit to scale Design Thinking and Customer Centricity across the other Swisscom business Units (SME and Corporate). The position focuses in particular on change management on the decision-making and Governance processes both at project and mangement board level. The goal is to re-design decision making focusing on key customer KPI's.
- Bis heute 13 Jahre und 7 Monate, seit Jan. 2012
Head of Human Centred Design - Residential Customers
Swisscom Schweiz AG
User Experience Design for Swisscom's top Projects.
- 2015 - 2018
Guest Lecturer
Hochschule für Wirtschaft FHNW
Lecturer on Design Thinking & User Experience
- 2014 - 2014
Guest Lecturer
EPFL Lausanne
- 2010 - 2012
Head of customer insights & validation
Swisscom Switzerland
Head of a team of user experience specialists doing usability and qualitative market research for all types of telecoms products and services within Swisscom.
- 3 Jahre und 1 Monat, Okt. 2007 - Okt. 2010
Brand Experience Compliance Manager
Swisscom AG
Branding Customer Acceptance Testing
Responsible for the after-sales care experience of customers in the retail channel
Responsible for the marketing /campaign planning, implementation and budget of new business development projects in the areas of mobile internet services e.g. entertainment and messaging.
Product manager for end to end new business development in the areas of new mobile services
- 1997 - 1999
Product manager
Vodafone
Cross & Up Selling Direct Marketing Loyalty Campaigns Implementation of tariff changes
- 1995 - 1997
European Sales and Marketing Manager
Nera Ltd
Sales to Marketing activities in southern and western Europe in the area of satellite and microwave telecommunications
- 1995 - 1996
International Marketing Consultant
Hepworths Steel, Glass & Refactories
Market Entry Analysis and Implementation Strategy in Eastern Europe (in the glass, steel and refactories markets.
Ausbildung von Lourdes Martins
- 2017 - 2018
Coaching
International Coach Federation
Coaching
- 2017 - 2018
Co-Active Coaching Training Institute
Leadership training and development
- 2014 - 2017
Co-Active Training Institute
Co-Active Executive and Life Coaching.
- 2010 - 2012
Human Factors International
Usability. User Experience. Qualitative market research and iterative Customer Feedback and prototype validation
- Bis heute 25 Jahre und 7 Monate, seit 2000
Pro Transfer
Project Management and team moderation.
- 1995 - 1996
International Marketing and Communication
Certified Institute of Marketing
- 1995 - 1996
International Marketing
Sheffield University Business School
Marketing Strategy Internationalisation Consultancy
- 1991 - 1995
B.Sc. Modern Languages (French and Spanish) and Accounting Studies
Salford University
Finance & Accounting Economics & Statistics French Spanish
Sprachen
Deutsch
Fließend
Englisch
Muttersprache
Portugiesisch
Fließend
Spanisch
Fließend
Französisch
Gut
Griechisch
Grundlagen
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