Luca Venturi

Developing the Italian market through selecting product portfolio, defining marketing strategy, identifying target customers and opportunities, implementing the business development strategy, account and commercial management. Key Achievements: - Opening of the Italian market for a German company through definition of the product portfolio and implementation of the Go to Market strategy - Development of Digital Marketing and Lead Generation strategies - Development and Launch of a new product portfolio

Increasing the turnover of high-tech products by enhancing the integrated Vodafone offer Key Achievements: - Finalized and managed Sales Contracts worth up to €1.5M - TLC Vendor to ICT Partner transition through the Launch of the first portfolio of Cloud solutions

Ensuring the diversification of commercial activities in the B2B segment through the introduction of new solutions of greater added value Operational people management: Network of Agents consisting of +2,000 people in 50 Agencies Key achievements: - +25% sellers able to offer solutions with greater added value through innovative sales coaching and training - +130% turnover of SW B2B products through the introduction of sales consulting based on value rather than volumes

Ensuring the development, launch and operation of Fixed Network products in the B2C segment and related sales offering in line with budgetary deadlines and objectives, acting as coordinator of project resources (external and internal) and as team manager, supervisor and facilitator People management: up to 8 Project Managers Key achievements: - Launch of "Vodafone Station 2.0" product with OPEX management optimization

Ensuring the development, launch and operation of the product and the related sales offering in line with budget targets and deadlines

Implementing products and related offers in line with deadlines, budget, turnover and profit

MBA

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