Marat Avetisyan

• Redesigned user journey flows, reducing time-to-value by 50% and increasing user activation by 20% through optimized and customized onboarding. • Deployed OKRs and KPI management across teams, aligning quarterly targets with a broader revenue growth strategy (25% QoQ improvement). • Designed SaaS metrics (LTV, churn) and drove data-driven decision making to optimize product investments.

• Overhauled delivery process using product lifecycle management principles, improving collaboration and decision velocity. • Championed Scrum adoption and user story mapping, reducing iteration delays and enabling faster releases. • Aligned stakeholders around strategic direction via visionary thinking and roadmap clarity.

• Delivered award-winning online slot experience, one of the revolutionary multiplayer slot experiences. • Negotiated acquisition outcomes, ensuring change management success and cross-team retention. • Reduced compliance risk exposure by $500K via structured escalation, RCA, and process optimization.

• Built and pitched a PoC leveraging analytics, enabling business case development and securing a high-value contract.. • Led product discovery and UX redesign for legacy system migration, streamlining user journeys and reshaping product positioning. • Applied iterative development methods to increase delivery velocity for critical features.

• Led regional BA competency center, mentored analysts and elevated role maturity across the function. • Fostered cross-functional collaboration across distributed teams through periodic alignments and domain knowledge sharing sessions. • Enabled delivery of 8 major enhancements by streamlining feature prioritization and backlog management.

• Coordinated with offshore SAP partners, ensuring smooth cross-team collaboration and optimized resource utilization across time zones. • Led strategic project planning and stakeholder alignment, enabling clear expectation management and on-schedule delivery of key project milestones.

• Delivering expertise in the planning of strategic communications and PR planning by leveraging web technologies and tools • Delivered adapted training and workshops on web technologies & social platforms • Fundamentals of WordPress web engine • Acted as SME for software related issues

• Designed a custom CRM and billing platform with advanced lead tracking and automation, resulting in a 23% uplift in lead generation and accelerating billing cycles by 40%. • Led ISO 9001:2008 certification efforts by revamping core operational workflows, reducing process deviations by approximately 15%. • Architected and delivered an automated Funded Pension & Contribution System, streamlining pension processing for over 2 million users and enabling key government-driven social reform.

• Billing & CRM System • ISO 9001:2008 - Certificate in Quality management systems - Requirements

• Performed functional testing on different mobile platform-emulators • Proposed usability enhancements for mobile functionality and design/layout • Developed comprehensive online guide for customer teams • Re-designed and enhanced use cases and test cases to a more comprehensive and structured format for all project stakeholders • Closely collaborated with dev teams to communicate and troubleshoot detected issues • Suggested improvements in test console with more authentic issue monitoring

• Youtego - social networking and self-visualization tool

• GNSA – Software for Gas Networks Simulation & Analysis

• The McGraw Hill Financial, Inc – TechEng-Computer Inventory Tool • SugarCRM plug-in integration into Microsoft Outlook client

Analysis skills required to operate in an Agile environment, eliciting requirements, requirements elaboration, retrospectives, refining requirements, flow of requirements, roles and responsibilities, specification by example (SBE).

Fundamentals of designing and deploying quality management system across the enterprise with focus on optimization and improvements of core business processes, identification of client needs, QA and internal audits eliminating waste in service provisioning (font-office).

• Basics of software development methodologies (SDLCs) • Software engineering technologies • QA engineering and testing • Technical writing

Philology department, foreign languages (English as major) • Master’s in English (French)