Marcel Maré

At Moruti, Marcel leverages his expertise in understanding human behaviour to design effective and engaging products, services, and experiences for organisations of all sizes across various industries, using a combination of research, analysis, and design thinking. He has designed behavioural strategies, conducted user-centric research and developed UX-based experiences, journeys & touchpoints.

Marcel formulated implementable strategies drawing on behavioural insights, working closely with the design team. He collected and analysed data to understand user behaviour, acknowledging behavioural biases and motivations

Marcel researched and lectured in the design field (e.g. interaction, ser- vice, interface, product, branding, broadcast and motion design). In addition, he developed curricula cognisant of the appropriate software tools, applications and languages adapted for best practice applications.

Marcel oversaw the planning, implementation and tracking of innovative multimedia projects. He managed projects for both local and international clients, including the Council for Scientific and Industrial Research (CSIR) Sports Technology Centre and U.S.-based Financial Resources Group.

Marcel designed and developed a wide variety of interactive media. He built interfaces, architectures and data structures. He successfully contributed to award-winning projects such as Veza, iport, and Rural Access.

Marcel led a collaborative team in creating usable and desirable products, designs and concepts for clients such as MTN Community Services, ISCOR (ArcelorMittal), The UN, and Nokia.