Marcus Erlemann

arbeitet von zu Hause. 🏡

Angestellt, Director Data & Technology Consulting, PHD Germany

Düsseldorf, Germany

About me

Führungserfahrung, Strategisches Account-Management, Daten- & Marketing Technology Consulting, AI & ML Themen, technisches (agiles) Projektmanagement.

Skills

Marketing Technology
Project management office (PMO)
New Business Development
Data-Driven Marketing
Digital Business Consulting
Digital Technology
Agiles Projektmanagement
Product Owner
Strategie
Change Management
Data Management
Data Analytics
Adobe Experience Platform
Salesforce Marketing Cloud
Google Marketing Cloud
Programmatic Advertising
Data Science
Data Management Platform (DMP)
Scrum
Jira
Confluence
Omnichannel Management
DAM (Digital Asset Management)
Google Ads
Demand-Side-Platform (DSP)
Supply-Side-Platform (SSP)
IT Projektmanagement
Technische Analyse
SAP Commerce Cloud
Enterprise Architecture
PIM (Produkt-Information-Management)
SAP-hybris
Stibo
Master Data Management (MDM)
E-Commerce & E-Business Lösungen
Shopware
CMS
ERP
Wordpress
Webdesign
Business Analytics
SQL-Datenbanken
User Experience Management
Adobe Creative Suite
Internationale Erfahrung
Interkulturelle Kompetenz
Hohe Belastbarkeit und Flexibilität
Reisebereitschaft
Adobe CDP
Salesforce CDP
DMP

Timeline

Professional experience for Marcus Erlemann

  • Current 1 year and 10 months, since Feb 2023

    Director Data & Technology Consulting

    PHD Germany

    Data & Technology Consulting @ PHD, Teil der Omnicom Media Group

  • Current 12 years and 10 months, since Feb 2012

    Gründer & Freelancer

    mindinventors

    - Content Creation & Strategy (Film, Social Media, VFX/Animation & Photography) - Web, CMS & eCommerce - Consulting & Support for Start-Ups

  • 1 year and 9 months, Jun 2021 - Feb 2023

    Manager

    bynd GmbH

    Strategy & MarTech Consulting @Omnicom Media Group As a Manager & PMO I'm responsible for multiple client accounts, projects, team member and function as a first point of contact for clients' strategic issues while bearing commercial project responsibility - from the first contract negotiation to project finalization. On an operative level, I lead technical development teams and projects in an agile environment, ensuring effective, reliable and number-driven solution (or product) development.

  • 1 year and 6 months, Jan 2020 - Jun 2021

    Senior Consultant

    Omnicom Media Group Germany

    Part of Omnicom Media Group Marketing Technology & AdTech Consulting - PMO - Senior Consulting (Data-Driven Marketing, Tech-Strategy, Data Management, Data Monetization, Implementation Management, Roll-Out Management) of leading companies in the field of Digital Technology Transformation - Expert within the team for agile Project Management, CRM, DMP, PIM/DAM, eCommerce, CDP - Setup / Management operational project management tools (i.e, Jira/Confluence, Miro) - Working with C-Level managers on client side

  • 10 months, Apr 2019 - Jan 2020

    Lead Consultant PIM/DAM

    communicode AG

    Digital business and application ­consulting (focused on Platforms: PIM, MDM, CMS, DAM & interfaces Responsible for Platform Analysis and strategy (including PO/PM) Technical implementation and ­workshops

  • 2 years and 10 months, Apr 2017 - Jan 2020

    Consultant PIM/DAM

    communicode AG

    - Digital Platform Consulting - Application- & Business Consulting - PIM / DAM / MDM / BI

  • 11 months, Apr 2017 - Feb 2018

    Technical Consultant

    communicode AG
  • 1 year and 3 months, Feb 2016 - Apr 2017

    Pre Sales Consultant / Key Account Manager

    ITB GmbH

    PIM-/eCommerce-Beratung Businessanalyse & Projektvorbereitung Marketing, Vertrieb & Workshops

  • 4 months, Sep 2015 - Dec 2015

    Junior Multichannel Consultant

    foryouandyourcustomers

    • Multichannel-Beratung • PIM/MDM-Systeme • IT-Projektmanagement • Implementierung

  • 6 months, Oct 2013 - Mar 2014

    (Internship) Digital Business Consulting

    dgroup GmbH (now part of Accenture Consulting)

    • Managementberatung • Research und Analyse • Präsentationserstellung • Projektkommunikation

Educational background for Marcus Erlemann

  • 3 years and 7 months, Oct 2011 - Apr 2015

    Medien- und Kommunikationsmanagement

    Mediadesign Hochschule Düsseldorf

    Medienmanagement Kommunikationsmanagement Thesis: Der ROPO-Effekt im deutschen B2C-eCommerce Markt 2014 und seine neuroökonomischen Einflussmöglichkeiten des Neuropricings auf die Kaufentscheidung.

Languages

  • German

    First language

  • English

    Fluent

  • Latinum

    -

Interests

Gamification
Marketing und Werbung
Tanzen / Tanzsport
Fotografie
Digital
Neue Technologien
Reisen
Improvisationstheater
Film & Animationen

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