
Mag. Marec Lerche
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Marec Lerche
- Current 4 years and 3 months, since Mar 2022
Head of Business Development
Warner Music Central Europe
Development and implementation of new digital business strategies and opportunities for Warner Music Central Europe. Always curious about technology and how to leverage latest developments for our business. I built NFT/Blockchain based experiences, developed a digital artist, developed gaming experiences and implemented AI based activations. I´m experienced in Innovation- and process management and the alignement between business and IT project owner.
- 3 years and 8 months, Jul 2018 - Feb 2022
Head of Performance Management & Development
Warner Music Central Europe
I further developed and established new opportunities to boost the business performance of the marketing, commercial and promotion teams and I built a new team of data analysts and scientists and implement a data driven culture.
- 9 years and 9 months, Oct 2008 - Jun 2018
Senior Manager Business Development Central Europe
Warner Music Group Germany Holding GmbH
Responsible for the development of the music business for Warner Music in GSA, Focus on digital development, download and streaming services, analyzing the markets and looking for new opportunities (i.e. VR/AR, Social Media, App Development) to grow the business and optimize setups of existing businesses and processes.
- 1 year and 1 month, Sep 2009 - Sep 2010
Finanzvorstand / Chief Financial Officer
Kinderladen Prickelkids e.V.
- 3 years and 9 months, Jan 2005 - Sep 2008
Manager Business & Corporate Development
Warner Music Group Germany Holding GmbH
Responsible for the development of the digital music business for Warner Music in GSA
eMedia Business Development Manager
Sony Music Entertainment
Mobile Marketing Manager
Buongiorno Vitaminic
Marketing- und Sales Manager
MP3.com
Promotion Manager
Universal Music
Ausbildung von Marec Lerche
- 6 years and 1 month, Aug 1994 - Aug 2000
Angewandte Kulturwissenschaften
Universität Lüneburg
Musik, Sprache&Kommunikation, Medien
Sprachen
German
C2 (Verhandlungssicher / Muttersprachlich)
English
C1 (Fließend)
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