Massimo Marcolivio
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Massimo Marcolivio
- Current 9 months, since Sep 2025
Founder & Principal Consultant (AI & Digital)
Reteves
- 2 years and 3 months, Jul 2023 - Sep 2025
The "Digital Transformation KPI" project
Open to assignments of Digital Business Transformation
www.imd.org/centers/dbt/digital-business-transformation/key-performance-indicators
- 12 years and 10 months, Sep 2010 - Jun 2023Dell Technologies
Digital Transformation Expert & Marketing Manager
- Marketing management: B2B solutions from data center to end user - KPIs: ROI, pipeline generation, sales-ready leads - Thought leadership: digital transformation from business perspective -Main publications: https://www.imd.org/ibyimd/innovation/the-measurement-of-digital-transformation-performance/ https://www.imd.org/ibyimd/technology/a-taxonomy-of-24-digital-transformation-kpis/ https://www.netzwoche.ch/news/2023-03-03/wie-sich-die-digitale-transformation-messen-laesst
- 1 year and 9 months, Dec 2008 - Aug 2010
Business Development Manager
T'emogique Philm
- Developed customer base and opened doors among industry leaders in Europe - Focused on consumer goods, life sciences, automotive, NGOs and luxury goods - Contributed to new applications and value propositions - Supervised project execution
- 6 years and 3 months, Sep 2002 - Nov 2008
Marketing & Sales Consultant
Freelance
- Worked for Kimberly-Clark (consumer goods) on a marketing and sales effectiveness project, in collaboration with London-based consultancy Commercial Advantage - Provided services of product management, trade marketing, business development, brand management, strategic marketing - Focused on consumer goods (including food & beverage), IT and professional services
- 4 years and 4 months, Sep 2002 - Dec 2006
Founding Partner and Managing Director
Curmar
- Defined business idea, brand concept and product lines - Led sales activities towards specialized retailers in Germany and other European countries - Managed supplies, packaging activities and logistics
- 1 year and 11 months, Oct 2000 - Aug 2002
Senior Business Analyst
Valdani Vicari & Associati
Led analyses of customer businesses, including market demand and competitors Provided solutions to optimize sales and manage retail networks Developed business models for start-ups
- 1 year, Nov 1999 - Oct 2000
Marketing Specialist
Alcan Alluminio
Supported the management with strategic analyses Provided the sales force with operational information Liaised with industry associations and European branches on international projects
- 8 months, Mar 1999 - Oct 1999
Salesperson
Tecnufficio
Grew customer base of new and existing products and services Led local market entry for new Xerox digital multifunctional copiers/printers
Ausbildung von Massimo Marcolivio
- 1 month, Feb 2019 - Feb 2019
Digital Transformation
IMD
Leading Digital Business Transformation
- 6 years and 8 months, Sep 1990 - Apr 1997
Economics and Business Administration
Università Commerciale Luigi Bocconi (Milan)
Dissertation: ‘The Industrial District from a Self-organization perspective’
- Bis heute
Management of Biotech, Medtech, Pharma Ventures
École Polytechnique Fédérale de Lausanne
Marketing in Life Sciences
Management of Biotech, Medtech, Pharma Ventures
École Polytechnique Fédérale de Lausanne
Strategic Alliances, Partnership & Outsourcing in Life Sciences
Sprachen
Italian
C2 (Verhandlungssicher / Muttersprachlich)
English
C1 (Fließend)
German
C1 (Fließend)
French
C1 (Fließend)
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