
Dipl.-Ing. Mathias Blüm
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Mathias Blüm
- Bis heute 6 Jahre und 8 Monate, seit Okt. 2018
Google Assistant Germany - Global Product Partnerships at Google
Google Deutschland
Leading the German and Austrian Business development team for Alexa skills, the voice-based cloud service behind the Amazon Echo devices. We enable partners and brands to create, and help consumers discovering and enjoying skills. Alexa plays music, finds movie times, gives the weather forecasts or stock quotes, orders a taxi or food, controls your Smart Home and much more. Just ask Alexa.
- 1 Jahr und 3 Monate, Nov. 2016 - Jan. 2018
Managing Partner
Nd Netural diffferent GmbH - Digital Business Architects
Netural diffferent (Nd) ist ein digitales Beratungsunternehmen, das Sie mit einem stark umsetzungs- und technologieorientierten Consulting Service auf Ihrem Weg in die digitale Transformation begleitet. Nd berät Konzerne, Mittelständler und Startups in den Bereichen digitale Strategie, Business Model Innovation, digitale Architektur und Umsetzung von Prototypen. Hierbei Nd kann auf über 160 Berater, Software-Entwickler, Researcher und Markenstrategen an 4 Standorten zurückgreifen.
- 2 Jahre und 1 Monat, Nov. 2014 - Nov. 2016
VP Digital Northern Europe
Viacom International Media Networks Northern Europe
As part of the Senior Management Viacom North team the Vice President Digital is responsible for leading Digital Media for Benelux, Scandinavia, GSA and Poland, championing digital development, creating and implementing a holistic digital strategy with a short term and longer term perspective.
- 3 Jahre und 11 Monate, Aug. 2010 - Juni 2014
Managing Director und Co-Founder
clipkit GmbH
clipkit is a data driven syndication technology provider for multi-platform consumer products with an integrated sales house. The managing directors were responsible for • Growth Strategy • KPI Management • Growth investments: acquisition, negotiation and execution of investment rounds • Conception, negotiation and management of media and sales partnerships with media companies and media agencies • Set up of IR, PR & Marketing, Legal and HR
As Management Director of RTL's premium entertainment video portal Mathias Blüm is responsible for • Strategy and Business development • Media cooperations - management and development of partner portfolio and projects • KPI management • Management of interfaces to IP Deutschland, RTL Interactive, RTL • Between 2007 and 2010 clipfish was transformed from a user generated content community into a premium content video portal with social features
- 2 Jahre und 6 Monate, Jan. 2005 - Juni 2007
Head of Marketing Europe Products and Services
Lycos Europe
As Head of Marketing Portal & Products Europe Mathias was responsible for concepting, modeling and orchestrating a comprehensive performance based user acquisition and marketing plan for its free and paid services across Lycos Europe's core markets.
- 1 Jahr und 1 Monat, Jan. 2004 - Jan. 2005
Director Performance Marketing Products and Services GSA
Lycos Europe
- Conception, set up and management of new performance based marketing and distribution channels for free and paid Lycos owned & operated services like broadband, dating, chat, mail and shopping - Building up and enabling a team of performance marketers - Media and sales partnerships with numerous digital publishers
- 2 Jahre und 9 Monate, Apr. 2002 - Dez. 2004
Senior Product Mgmt. Communications, Search, Communities & E-Commerce
Lycos Europe
As Senior Product Manager Mathias was responsible for - product management for all free and paid Lycos owned and operated services like Lycos Shopping, search, mail, mobile, chat and dating - user acquisition and reach partnerships - product roll outs across GSA - business planning - commercial partnerships with partners like Jamba and many more
- 2 Jahre und 2 Monate, Feb. 2000 - März 2002
Produktmanagement Music & Communication Services
Fireball Netsearch GmbH (Lycos Europe / Bertelsmann)
Fireball was one of the leading destinations in the German web. Gruner+Jahr Electronic Media Services was the leading digital sales house in GSA with Fireball as its net reach contributor. As product manager Mathias Blüm was responsible for: - product management of music and communication services incl. Firemail in Germany - Firemail: Platform migration to an international and scalable mail platform and introduction of paid services to GSA
- 5 Monate, Okt. 1999 - Feb. 2000
Marketing, Produktmanagement G+J EMS
Gruner + Jahr GmbH & Co KG
- Erstellung und Management Marketingpläne (TV, Print, Digital) - Verhandlung von Medienpartnerschaften mit Print und Onlinemedien - TV Spot Produktion - Agency Guidance
Ausbildung von Mathias Blüm
- 6 Jahre und 5 Monate, Okt. 1990 - Feb. 1997
Elektrotechnik
Ruhr-Universität Bochum (DE), Cranfield University - Silsoe College (UK)
Sprachen
Deutsch
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Englisch
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