Matt Cowell

In addition to maintaining all Business Analyst responsibilities: • Appointed as the Millennial/AOL BA integration lead to assist in merging teams together. • Manage day to day delivery and analysis for a variety of advertisers. Primary verticals I've handled include Telecom, Technology, Pharmaceuticals, and Auto. • Manage desktop/mobile campaigns programmatically via ONE DSP. • Consistently lead operations training initiatives (display and mobile) to help assist other team members

• Possessing the financial acumen and commercial flair needed to understand diverse market and identify potential opportunities and new clients. • Ensuring that projects are financially viable. • Ability to react quickly to emergency situation or new customer requirements. • Identifying the specific needs of customers, and then creating bespoke solutions for them. • Sharing knowledge and expertise in a highly professional manner. • Identifying new sales leads