Md Nazmun Sakib Shawon

- Driving content strategy for clients based on a digital marketing perspective for achieving performance goals, including KPI development and analytics tracking setup and marketing tactics. - Optimized onsite content development and new project launches (PDPs, landing pages, content, and visual update) end-to-end. - Implemented Google Adwords campaigns which triggered 30% website traffic which inclined in sales growth.

- Researched and identified tending topics regarding eLearning marketplaces. - Implemented a comprehensive Customer acquisition plan and measured conversions using Google AdWords and Google Analytics (e.g., ROI, ROAS) - Leading the direction of marketing activities such as email campaigns, blog posts, marketing landing pages, FAQ material, and educational videos. - Carried out A/B tests to optimize campaign performance for CTOR, revenue goals, and other key metrics.

Major subjects: Information Management, E-business, Business Intelligence, Business Marketing, Virtual Communication, Corporate Entrepreneurship, Research Method, and Enterprise Resource Planning. This program helped me understand Signavio, SharePoint, Blockchain, Python, SAP, and the accounting and marketing fundamentals.