Dipl.-Ing. Melanie Breidung

- Direct support of the executive board member as Chief of Staff - Acting as adviser & facilitating effective decision-making - Serving on strategy development task force and deeply involved in driving the Bright Future workstream - Capturing strategic opportunities with important external stakeholders such as customer interaction and external events - Planning and execution of strategic projects and events - Leader of sector engagement team

- Major interface between Global Marketing and Sales with the responsibility to drive business strategies into the field and advocating customer requirements - Development of Regional Marketing Plans and break down into regional activities - Identification of new products & market opportunities to support global scouting - Development & organization of dedicated training programs for Global Sales - People management

- Responsibility and organization for localized MarCom activities - Monitoring progress of regional & country activities - Project Management (European & global focus) - Organization & realization of customer events - Development of detailed scouting and action plan for Regional Marketing EU

- Processing of customer request and providing customer solutions, - Development of new application methods - Dedicated application training for customers and colleagues - Marketing activities (Development of marketing tools, product launches, market investigation) - Customer acquisition and relationship management - Professional lectures (German, English) - Quality management representative

Erarbeitung der Diplomarbeit in Zusammenarbeit mit den Abteilungen Anwendungstechnik, Marketing und F&E; Thema: „Technologische und kaufmännische Betrachtung von Na-CMC zur Identifizierung eines geeigneten Akquisitionsobjektes“

Tätigkeiten in den Bereichen QS und Marketing

Tätigkeiten im Bereich QS und Mikrobiologie

Vertiefung: BWL