Michael Hakenes

Heat Pump Dimensioning / Planning

End-to-End-Verantwortung für den Produktbereich Wärmepumpen in der Modernisierung

As Head of Product Management for Sales Region East, my job is to is to bridge the gap between business and technology while keeping the customers point of view at top of mind. In Product Management we think think big, craft compelling visions for our ideas, and understand what makes our products commercially viable (or not). My Goal is to foster an agile work environment to develop mutually beneficial relationships across company functions in the pursuit of innovative opportunity development.

Translated technical concepts clearly in non-technical terms, and vice versa. Managed direct reports with varying levels (associate up to director levels). Built a team with positive results on projects, led and executed across departments and organizations. Worked with and managed remote teams effectively, including internationally located teams. Strong partnerships with design, engineering and marketing. Interfacing frequently with high profile customers, executives and board members.

Set the vision and direction of our industry leading products, established product roadmaps and priorities, partnered with Product Marketing on pricing, packaging and positioning. Drove the day-to-day product priorities. Created and launched new product line from scratch in a B2B environment at scale.

Worked with a team of researchers on cases relating to B2B marketing,CRM and product management. Conducted quantitative and qualitative research, collected and analyzed data, created and managed spreadsheets.

CNC milling, assembling, disassembling and inspection of bolt-tensioning cylinders, production scheduling, order picking and order verification.

Created Product Specification Sheets to optimize product positioning and product portfolio, calculated products and monetary evaluation from KPI reports. Visualized production processes from coded job data and analyzed customer portfolios and customer relations. Created competitor analysis by breaking down competitor’s competitor profile, marketing profile, core business and SWOT profile.

International Modules: Columbia Business School (CBS), New York City, USA China Europe International Business School (CEIBS), Shanghai, China Indian Institute of Management Bangalore (IIMB), Bangalore