Michael Käser

Angestellt, Senior Manager Artist Partnerships, Studio71 GmbH / ProSiebenSat.1 Media SE
Berlin, Germany

Fähigkeiten und Kenntnisse

Influencer Marketing
Partnermanagement
Strategische Partnerschaften
Kampagnenmanagement
Kampagnen Briefings
Social Media Analyse
Content-Strategie
Präsentationsfähigkeit
Verhandlungsführung
Budget Management
Sport
Sponsoring
Content Marketing
Digitales Marketing
Eventmanagement
Sportmanagement
New Business Development
Sportjournalismus
Esports
Projektmanagement
Teamfähigkeit
Offenheit
Eigenverantwortung
Reisebereitschaft
Interkulturelle Kompetenz
Selbstständigkeit
Kommunikationsfähigkeit

Werdegang

Berufserfahrung von Michael Käser

  • Current 3 years and 8 months, since Oct 2022

    Senior Manager Artist Partnerships

    Studio71 GmbH / ProSiebenSat.1 Media SE

    - Creator & relationship management - Campaign acquisition & management - Development of media and sales decks - Consultancy: content & platform strategy - Negotiations with creator agencies - Content management, primary YouTube, Twitch & Instagram - Corporate advisory regarding gaming & esports

  • 1 year and 6 months, Apr 2021 - Sep 2022

    Artist Partnerships Manager

    Studio71 GmbH / ProSiebenSat.1 Media SE

  • 1 year and 1 month, Mar 2019 - Mar 2020

    Head of Content

    KiNG eSports

    - Strategy and operation of the whole content for Borussia-E- Sports (FIFA) - Consulting in esports business strategies - Athlete management (e.g. Tekkz, Nicolas99, Rblz Umut & Gaucho) - Organizing events and marketing activations

  • 3 years and 8 months, May 2016 - Dec 2019

    Projektmanager / Redaktion

    Kritiker-Group / Talentkritiker

    - Team lead & coordination - Project management - Editor

  • 7 months, Sep 2018 - Mar 2019

    Intern Marketing & Communications

    Electronic Arts

    - Usage and advancement of the EA press tool for an automatic sampling for outlets and influencer - Tracking and analysis of internal social media channels - Analysis of user sentiments regarding community preferences - Development and support of different marketing activations - Support regarding the organization of the Virtual Bundesliga - Localization of digital content - Content creation via Adobe Photoshop and Premier - Capturing and preparation of in-game material

  • 8 months, Aug 2018 - Mar 2019

    Brand Activator (BA)

    act.3 GmbH

  • 3 months, May 2018 - Jul 2018

    Intern New Business / Sponsoring

    FC Bayern München AG

    - Acquisition of new global partnerships - Marketing activations - Conception of sales presentations (German/English) - Support in case of digital projects like Digital Overlay, HackDays and Gaming - Development and care of a digital platform in cooperation with the Partnership Relations department - Participation at FC Bayern events like official matchdays, FC Bayern Partner Cup as well as marketing and media days

  • 6 months, Mar 2017 - Aug 2017

    Intern Partnership Relations

    ESB Marketing Netzwerk

    - Mentoring and care of the partnership network - Handling of membership contracts - Conception of the exclusive membership newsletter - Conception and realization of partner events like the Swiss Management Run

  • 4 months, Apr 2016 - Jul 2016

    Intern Eventmanagement

    marbet Marion & Bettina Würth GmbH & Co. KG

    - Conception and execution of events (Audi, Yahoo, MTU) - Ticketing and handling of attendees - Research and benchmarking

  • 1 year and 2 months, Jul 2013 - Aug 2014

    Customer Service - Offer and Ordermanagement

    Giesecke & Devrient GmbH

    - Commercial and technical order processing in the Financial Institutions Division - Processing of stock and trade goods as well as test products - Coordination of exports

Ausbildung von Michael Käser

  • 4 years and 6 months, Apr 2016 - Sep 2020

    Sportbusiness-Management

    IST-Hochschule für Management

    Abschussnote: 1,9

  • 2 years and 11 months, Sep 2010 - Jul 2013

    Ausbildung

    Giesecke & Devrient GmbH

    Abschlussnote: 1,75

Sprachen

  • German

    C2 (Verhandlungssicher / Muttersprachlich)

  • English

    C1 (Fließend)

  • Spanish

    A1-A2 (Grundkenntnisse)

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