Michaela Rysava

Member of sales management, defining the sale´s strategy for Western Europe. • Leading, supervising and coaching the group of Regional Sales Managers responsible for Western Europe (DACH, Benelux and Nordics) • Cooperating on the definition of EMEA Sales strategy • Implementing strategic goals and objectives of the organization in Western Europe • Representing Y Soft, acting as an escalation point of contact for all partners and clients

Developing Accounts in Western Europe

• Identify and develop sales opportunities of Station Management System for TV stations and sales houses • Manage current customer portfolio, establish solid business relationship • Establish frequent contact with clients and potential clients at place of business and industry events • Prepare and conduct sales presentations and product demonstrations

• Support and drive sales of databases, identify and develop sales opportunities • Establish and maintain targeted accounts in academic and government sectors • Establish solid business relationship to allow upsell opportunities • Manage complex consortia accounts, including development and upsell strategies

• Co-ordinate the activity of virtual teams by MNCs with the aim to achieve the Company targets and business plans • Co-ordinate the activity with other TMO departments by MNC projects and tenders (fixed-mobile convergence solutions, mobile managed services, etc.) • Support GAM activities and liaise with BID management department • Establish contact with clients and potential clients at place of business and industry events