Mon Yin Hsu

• Led cross-functional teams with 50+ foreign branches in the execution of events for key international industry players, showcasing strong internal and customer-facing communication skills. • Strengthened stakeholder relations through proactive and responsive interactions. • Achieved a perfect record of on-time delivery of project deliverables, all within the allocated budget.

• Spearheaded original social media campaigns to boost brand awareness and engagement. • Performed competitor and market analyses to enhance PR strategies. • Acted as the primary point of contact for media inquiries and established close relationships with media representatives and advertising agencies. • Facilitated press conferences, leading to increased publications and brand mentions.

• Managed end-to-end procurement processes, including supplier management, contract negotiations, and invoice handling. • Handled sales orders and managed backlog to ensure seamless order processing and fulfillment. • Improved existing sales strategies through data-driven market insights. • Developed action plans based on KPI reporting and market and competitive analysis to achieve targets. • Ensured punctual shipments by maintaining effective communication with suppliers and forwarders.