Nils Hungeling

- Leading a team of +5 people - Areas: SEO, SEA, PR, OOH, Social Media, Marketing Design - Setting goals and KPIs and monitoring the team's performance - Identifying growth opportunities and implementing strategies to increase traffic & lead generation - Managing budgeting and resource allocation in the performance marketing area - Working closely with other teams to ensure that the marketing strategy aligns with the company's needs - Introducing new tools and technologies to improve/automate marketing pr

- First Performance Marketing Manager at a fast-growing startup - Responsible for planning, implementing, and optimizing performance marketing campaigns (B2B & B2C) - Established different marketing channels (Meta, Google, TikTok, Bing) - Building the performance marketing team - Creating and conducting A/B tests to optimize campaign effectiveness - Analyzing data and creating reports to improve the marketing execution - Collaborating with other teams to ensure consistent brand messaging and customer targe

- Conception, creation, and optimization of AdWords, Bing, and Facebook campaigns - Analysis and optimization of campaigns based on predefined KPIs - Management of affiliated marketplaces and price comparison websites - Ensuring compliance with internal policies (including quality management) - Coordination with other departments such as IT and purchasing.