Patrick Holtkamp

Angestellt, Managing Director, Personalwerk GmbH
Wiesbaden, Germany

Fähigkeiten und Kenntnisse

Creative Digital Advertising
Strategic brand building
Content marketing
Social Media
Campaign planning
Interactive
viral
video
rich media
Facebook
mobile apps
IPTV
Digital planning and media strategy
Marketing
Advertising
Marketing Communications
Strategic marketing
General Management
Leadership
Change Management

Werdegang

Berufserfahrung von Patrick Holtkamp

  • Current 1 year and 9 months, since Sep 2024

    Managing Director

    Personalwerk GmbH
  • 6 years and 1 month, Jul 2018 - Jul 2024

    Managing Director

    TERRITORY
  • 2 years and 2 months, May 2016 - Jun 2018

    Managing Director

    BBDO Düsseldorf
  • 1 year and 5 months, Jan 2015 - May 2016

    Executive Digital Director

    BBDO Düsseldorf
  • 1 year, Jan 2014 - Dec 2014

    Head of Digital at Heye GmbH, advertising agency, member of DDB worldwide

    DDB München GmbH

    Build & extend digital business across all agency clients. Manage client relationships and provide key strategic initiatives and thinking. Instal digital thinking and change management across the agency. Team management, budget controlling and fulfillment of cross-channel campaigns and retainers.

  • 2 years and 4 months, Sep 2012 - Dec 2014

    European Digital Director

    DDB München GmbH

    Driving digital for MacDonald's across 20 European countries. Advise & support on local platform and campaign implementation as well as adaptations, local team structures and set-ups. Identify new opportunities for consumer engagement. Develop content, social media , CRM & loyalty strategies. European network workshops, knowledge exchange and local training.

  • 1 year and 9 months, Jan 2011 - Sep 2012

    Digital Marketing Director & Social Media Strategist

    Parasol Island GmbH

    Develop overall digital strategies across all brands and channels. Foster and establish new and existing client relationships. Grow and enhance Parasols digital offering and reputation. Managing key accounts and client relationships. Developing creative digital strategies and delivering engaging solutions for interactive and social media solutions. Team management, budget controlling and fulfilment of multi-channel campaigns.

  • 4 years and 11 months, Mar 2006 - Jan 2011

    Managing Director

    Wax Agency

    MD/CEO, Founder and Senior Account Producer Digital Creative Agency Manage client relationships, brief and manage the creative teams, presenting and delivering solutions, Strategy and planning for digital campaigns, supervising on-time and on-budget delivery of projects. Working closely with client as well as with the above-the-line agencies on delivering successful solutions.

  • 4 years, Mar 2005 - Feb 2009

    Managing Director

    Draw Pictures Limites

    TV, Film and Animation Production Company

  • 9 years and 5 months, Aug 1995 - Dec 2004

    Exec Producer / Managing Director

    IDP Ltd.

Ausbildung von Patrick Holtkamp

  • Communications & marketing Degree

    London Guildhall University

Sprachen

  • English

  • German

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