Priyanka Gupta

Handling the Marketing Communications for the organisation that include the communication and handling various marketing channels like Social media, Websites, forums etc. Working with Email and digital platforms to improve brand presence and interact with clients. Strategising the monthly calendars and reviewing the performance. Active national and international presence of organisation on various Events and Exhibitions. Working on numerous technical and non technical collaterals like Brochure, Profile, Pre

Working continuously with Brands, Corporates and Sports Persons regarding the marketing associations with Steadfast Nutrition products and services mutually benefitting each other. Handling Events, Photoshoot, Social Media profile and SM marketing along with Budgeting, Planning, Strategizing, Content Management, Creative selection for Website and Social Media. Associating with Celebrities, Photographers and leading personalities.

Formulating and implementing annual marketing communication plan/ channels ensuring persistent of maximum marketing approach through branding, promotions, digital marketing, events & exhibitions and content management. Supporting team members to meet the sales target by providing valid sales analysis report, price list and driving sales campaign. Working diligently for content development and digital marketing media used in internal and external communication materials, ensuring strategies and messages are

Design of Strategic business plans to achieve organisational goals and monitor the implementation of marketing strategies. •ROI driven Innovative and Effective Campaigns ATL & BTL, Events, Expos, Trade shows, Product launches, Mini launches, customer centric activations, product campaigns. •Researches, Segmental initiatives, New product go to market plan, ramp-up and profitability. •Monthly planning and monitoring of Target performance, volumes & growth and marketing spends and support regional sales team w

Providing the Strategic and Tactical Solution to the Brands. Hand On Experience in ATL, BTL, GTM, OOH, Digital Marketing Activities and Retail. Handle Clients Like: Hero Cycle Asian paints Catch Mohani Tea Sony Toshiba PMI TUI and many more.

Responsible for Marketing & Sales of Key Accounts, Handling KOLs & KBLs of the respective account. Conducting various Marketing Activities like- Promotions, CRM, Meeting, Presentations& VAS with them. Also have experience in Pre Launch Activities of a New Product, Product launch to Clients. Meeting Targets. Sales & Marketing presentation on Monthly Basis.

Dissertation Title:- Digital Marketing- Cutting Edge Strategies to Optmize the Consumer Reach.