Réka Andrea Nagy

Full scale of media strategy and tactical planning Managing online (display, PPC, social) and offline ( print, OOH, )campaigns Planning, buying, monitoring and reporting Mostly working on Worldwide, Pan European campaigns Keep day to day close contact with the other units of the company (creative, PR, Controlling) to ensure successful brand strategies

Client Service Leadership - Managing planning account service with clients' marketing teams on a daily operational level - Service covered a full scale of media planning & buying roles: - strategic-, and tactical planning - preparing and presenting of consumer, and competitive analysis - ensuring in line online (display, PPC) and offline (TV, print, OOH, Cinema ) communications - New business development - Creative Project Management- Being member of ATL creative division as a project manager

Managing entire planning account service (see as listed in client service leadership above) - New business development: preparing and presenting business proposals for newly acquired clients - Brands: Unilever (hygienic & personal care categories), Sony Mobile, KFC, AXN, HBO, Canon. - Country project leader in a global CSR project - Global PHD Charity Day, Hungary 2011- http://www.youtube.com/watch?v=6HW8-K6Pl_0 2013- https://www.youtube.com/watch?v=PsKcaXOIdMA

Major in corporate communication