Rene Wetzel

Angestellt, Head of Business Development, ubitricity Gesellschaft für verteilte Energiesysteme mbH

Berlin, Germany

About me

Experienced professional in internationalization and digitalization by trade with a track record in Marketing and Business Development in worldwide markets. Strategy roles in the ubitricity Team, supporting the strategic and corporate development from a Startup to a Shell Portfolio Company. Strongly convinced of the company's mission of ubiquituous charging infrastructure to enable EV Drivers to charge their cars wherever parked to make electric mobility a mainstay of the energy and mobility transition. Driven by the idea of economic and ecologic sustainability, my passion for vintage cars has led me to the idea of upcycling classic Volvo cars to electric vehicles. Also, a musician and songwriter, internationally active both with a band and solo as a live and recording artist.


Team leadership
Business Development
New Business Development
New Market Development
Go-to-market strategy
Search Marketing
Web Controlling
Music Business Development
Online Expansion
Music Promotion
Online Promotion
New Media Promotion
Music Sales
Market Research
Market Entry Strategies
Online Marketing Beratung
Online Strategie
Social Media Marketing
Media Sales
E-Mail Marketing


Professional experience for Rene Wetzel

  • Current 5 years and 10 months, since May 2018

    Head of Business Development

    ubitricity Gesellschaft für verteilte Energiesysteme mbH

    Leading global expansion team with accountability for assessment of geographies and business models, proposals for GTM strategies, and the execution of Market Entries. Grew the BD & New Market Entry team from four to ten FTE with a multi-disciplinary all-star setup to enable to prepare and drive all aspects of a market entry from market assessment, market relations, operational excellence, to the establishment of the local business setup and the operation of the market unit according to growth plan.

  • Current 11 years and 5 months, since Oct 2012

    Online Marketing Executive is an agency with specialised services in Online Marketing and Business Development. Consulting: * Holistic Online Marketing and specialized discipline specific Consulting * Business Development and Internationalization, focus on Brazil and France (FR through Partner * SEM: Search Engine Optimization and Advertising (AdWords), also hard cases * ... more

  • Current 25 years and 2 months, since Jan 1999

    freelance Musician

  • 2 years and 8 months, Nov 2019 - Jun 2022

    Senior Manager Strategic Business Development

    ubitricity Gesellschaft für verteilte Energiesysteme mbH

    Global strategic business development, responsible for the international strategy development for the ubitricity Charging Solutions Portfolio in all markets outside Europe, internationalization, market assessment, and development of cooperation and business models.

  • 1 year and 7 months, May 2018 - Nov 2019

    Marketing Manager

    ubitricity Gesellschaft für verteilte Energiesysteme mbH

    ubitricity hat den ersten mobilen, geeichten Stromzähler für Elektroautos entwickelt. Damit ergeben sich für das Laden und Abrechnen von Energie für Elektrofahrzeuge völlig neue Möglichkeiten: Flächendeckende Ladeinfrastruktur für SmartCities, maßgeschneiderte Lade- und Abrechnungslösungen für B2B- und B2C-Kunden oder die Antwort auf die Frage, wie sich Elektroautos überall einfach in SmartGrids integrieren lassen: ubitricity bietet Ladelösungen und setzt neue Maßstäbe im Bereich der Elektromobilität.

  • 9 years, Feb 2010 - Jan 2019


    ebam GmbH Business Akademie für Medien, Event und Kultur

    Regularly lecturing for full time courses in online marketing ("Fachqualifikation Online Marketing Manager”) Topics covered: information technologies, SEO, SEA, affiliate marketing, web controlling, e-commerce, e-payment, mobile marketing, display advertising, cooperations, online promotion, social marketing, email-marketing, cross media marketing, campaign management

  • 6 months, Aug 2017 - Jan 2018

    Marketing Manager

    Dynamic Yield
  • 7 years and 4 months, May 2009 - Aug 2016

    Online Marketer

    Online Business Development
  • 3 years, Jul 2010 - Jun 2013


    SAE Institute

  • 8 months, Jul 2011 - Feb 2012

    Business Developer Germany


  • 1 year and 1 month, Apr 2008 - Apr 2009

    Manager Publisher Services AG, A Company of Axel Springer & PubliGroupe AG

  • 1 year and 4 months, Apr 2007 - Jul 2008

    International Media Sales Coordinator AG

  • 6 months, Oct 2006 - Mar 2007

    International Service Agent AG

  • 1 year and 3 months, Jun 2005 - Aug 2006

    Teamleader - Internet and Online Services

    freenet AG

  • 1 year and 1 month, May 2004 - May 2005

    Service Agent

    freenet AG

  • 2 years and 11 months, Jun 2001 - Apr 2004

    Data Postprocessing



  • German

    First language

  • English


  • French


  • Portuguese


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