Reza Hassanzadeh

Successfully co-founded and led the development of a mobile game that not only entertained millions but also generated significant revenue, demonstrating exceptional leadership and product management skills. Pioneered a dynamic, agile development environment, leading to the creation of "Couples Yoga," with over 20M downloads through strategic collaboration with Voodoo. Enhanced game retention metrics (Ret D1 from 25% to 50%, Ret D30 from 8% to 20%) through focused AB testing and user engagement strategies.

Achieved 5M downloads and increased retention by creating highly successful mobile games, such as Kalamatic. Enhanced game performance, retention, and monetisation by facilitating data-driven decision-making. Maximized user outreach by 300K by conducting successful micro-influencer marketing campaigns. Established high-performing team of 20 artists, developers, and designers from scratch. Applied data-informed decision-making to increase the purchaser user rate from 0.5% to 2.5%.