Robert Hallensleben

Wrote bachelor thesis: Analyzed influencing factors for smalland mid-sized companies when acquiring company vehicles (cars and bicycles), and their change in purchasing behavior under the aspect of current German tax regulation adjustments (the wage conversion model), represented by a regionally defined area (greater area of Munich); main addressee of thesis: Daimler AG / smart.

Organized market meetings. Contributed to marketing strategies. Corresponded with market representatives. Created charts and presentations. Continuously communicated and collaborated with other departments, e.g. Product Management, Marketing. Organized smart ebike roadshows. Determined process for smart ebike fleet customers. Elaborated sales-enhancing measures.

Analyzed various potential industrial parks within the greater area of Mumbai, India, in order to initialize the acquisition of a factory. Planned budget for TROX’ union in China. Gathered information on new machinery and tools in order to maximize efficiency. Prepared presentations for GM.

Designed and managed assembly line. Trained staff for manufacturing process. Selected raw materials, created product “PerfuMe”, contacted and negotiated with suppliers. Prepared and held shareholders meetings.

Brand Management; Consumer Behavior; Creating Operational Excellence; Strategic Management and Corporate Foresight in the Automotive Industry; Distribution Channels and Dealership Management; Automotive Finance; Process Management

Investments; small business management; business English; American culture. Active member of the European Student Association

Int. Marketing; Int. Finance and Accounting; Management and Leadership; Operations Management. Study program is exclusively in English