Rolf-Peter Ullrich
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Rolf-Peter Ullrich
- Bis heute 4 Jahre, seit Juni 2021DB Schenker in Deutschland
Global Digital Marketing and Marketing Automation
Drive the Digital Marketing Transformation maturity of DB Schenker
- Bis heute 6 Jahre und 4 Monate, seit Feb. 2019
Marketing Manager Mid Markets und Digital
HP Deutschland
- 1 Jahr, Jan. 2018 - Dez. 2018
Senior Online Marketing Manager
LG Electronics Deutschland
Head of digial marketing Re-organise LG´s digital marketing after relocation (Rating to Eschborn) Overall responsibility for all digital marketing activities (social, programmatic, search) across LG business units (TV, Mobile Phones, White Goods) and performance marketing on eCommerce Platforms (OTTO, Mediamarkt, Amazon). Professional leadership of three Team members.
- 2 Jahre und 9 Monate, Apr. 2015 - Dez. 2017
Senior Digital Marketing Manager
Albert und Förster Unternehmerberatungs GmbH
Build Lead Generation programs with 2mio net revenue on Facebook. Implementing social media based B2C Lead generation initiatives for finance and insurance industries. Professional Leadership of 2 Team members.
- 1 Jahr und 3 Monate, Jan. 2014 - März 2015
Senior Marketing & Business Development Manager
Jacksonmobile
Won Telekom Health Division as strategic partner https://goo.gl/pBZPME Responsible for go-to-market Strategy and sales collaterals.
- 1 Jahr und 7 Monate, Apr. 2012 - Okt. 2013
Gründer
QURATE - social tech Startup
Seed financed by Bevasion (Seed Investor Bertelsmann Group) Product & Value Proposition idea: Experience sharing solution for B2C & B2B focused marketing events to enrich private user content with professional curated event content to facilitate experience sharing on social media.
- 1 Jahr und 7 Monate, Sep. 2010 - März 2012
Manager Digital Product Strategy
Samsung Electronics GmbH
Launch SamsungApps in Germany (Bada Appstore; SamsungApps for Android and Smart TV). Manage Media related campaigns, Partner and Developer Events as well as PR activities. Implement Samsung 2nd largest Developer Program. Ideate and implement Samsung´s online Influencer Marketing Program „Samsung Mobi!ers“ and “Samsung Advocates”.
- 10 Monate, Nov. 2009 - Aug. 2010
Samsungmobile Online Marketing Manager (Corporate)
Samsung Electronics GmbH
Overall responsibility for all digital Marketing activities of Samsungmobile and its mCommerce Portal Samsung FunClub (later SamsungApps) with revenue responsibility. Built and manage Samsung ´s 2nd largest Email program with 2m subscribers; doubling mCommerce revenue to €3mio Euro per Year. Launching Samsung´s first influencer program “Samsung Supporters”.
- 5 Jahre, Okt. 2004 - Sep. 2009
Online Marketing Manager Samsungmobile
Samsung Electronics GmbH
Overall responsibility for all digital Marketing activities of Samsungmobile and its mCommerce Portal Samsung FunClub (later SamsungApps) with revenue responsibility. Built and manage Samsung ´s 2nd largest Email program with 2m subscribers; doubling mCommerce revenue to €3mio Euro per Year. Launching Samsung´s first influencer program “Samsung Supporters”.
- 4 Jahre und 9 Monate, Aug. 1999 - Apr. 2004
Marketing & Sales Manager
Net-UP AG
WON Net-Up´s first strategic Sales Account “Körperwelten” with €1.5 Mio gross revenue per Year. Sales and Marketing responsibility in a Start-up environment
Ausbildung von Rolf-Peter Ullrich
Betriebswirtschaft
Humboldt Universität zu Berlin
Marketing, Controlling
Sprachen
Deutsch
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Englisch
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