Romain Gayral

- Lead marketing strategy for Enterprise, Public, and SMB segments in Switzerland. - Orchestrated Switzerland’s most successful Dell Tech Forum (670 attendees, 18 sponsors). - Developed and executed bi-annual plans with cross-functional stakeholders. - Secured co-funding through strategic negotiations with sponsors. - Delivered roundtables, tradeshows, conferences, and webinars. - Managed investments across omnichannel, ABM, telemarketing. - Engaged C-level executives through programs and events.

- Oversaw SMB marketing across Switzerland, Sweden, Austria, Denmark, and Norway. - Designed go-to-market plans aligned with regional KPIs and priorities. - Allocated resources to cross-country projects and mentored five assistants. - Executed omnichannel campaigns to drive lead generation and pipeline growth. - Selected for Dell's "Empower Potential" strategic development program.

- Managed mid-market marketing initiatives in Switzerland and Austria. - Organized tradeshows, conferences, workshops and webinars. - Coordinated digital, ABM, telemarketing and social media campaigns. - Launched innovative sales enablement programs to boost lead conversion. - Recognized as “MVP of the Month” by General Manager for outstanding results.

- Supervised national marketing budget, vendor funding and compliance. - Analyzed country performances and ROI to guide strategic decisions. - Developed the content marketing plan and social selling calendar. - Designed the intranet website and internal marketing newsletter. - Distinguished as a key team player through "Inspire Awards".

- Supported digital campaigns, business intelligence & market research.

- Conducted market research on ERP software adoption in China.

- Graduated with dean's honors for academic excellence (New York City).

- Ranked among the top students and featured in "Success Stories".