Ronald Rolland

• Responsible for direct sales of telecommunication services to businesses in the tri-county area of Miami/Dade, Broward and West Palm Beach; I was also allowed to sell to any of the 25 states within the coverage area. I called the prospective companies by phone and then set up a face-to-face meeting to explain the benefits of using Windstream as their voice and data carrier.

Responsible for the sale of WISP (Wireless Internet Service Provider, wireless telecommunications services) in markets including San Francisco, Los Angeles, Las Vegas and Chicago (was part of a sales team separate from Covad’s traditional ‘wired’ DSL and T1 based telecom services). Hunter role primarily responsible for new customer acquisition. My clients included companies of all sizes, including mid-market and enterprise prospects as well as recently funded start-up technology companies.

Joining this startup in their second year of operation with only 15 people, I enjoyed being a vital contributor to the growth of the company which became the third largest WISP (Wireless Internet Service Provider) in the U.S. within 4 years of operation. Hunter role primarily responsible for new customer acquisition. Responsible for all aspects of the sales and marketing management, territory management, contract negotiations, including direct sales efforts and the indirect channel sales.

An avant-garde dot-com company provided e-commerce for cellular services from 13 carriers and 8 DSL providers nationwide. Promoted from an Account Manager in the DSL sales division to a Marketing Specialist for the cellular B2B program, providing ground work research for the CEO/Founder’s pet project. Analyzed web processes and GUI interfaces for the best-of-service features to be implemented for ePhones. Gained intimate knowledge of marketing and web analytics while researching the industry websites.