Sabina Idler

With UXkids, I leverages my academic research expertise, know how in child development, and strategic vision to help companies build big experiences for small people. UXkids is an Amsterdam based research and consultancy company. With Child-Centered Design and professional User Experience research, we help our clients build websites and apps that are easy to use and fun for every target age group.

As Head of Product, I was responsible for maintaining and extending the SaaS solutions of Usabilla. This included managing our development roadmap, creating the concept and functional design for new features and products, and coordinating development processes to ensure deadlines were met.

At Usabilla, I'm responsible for all questions related to UX - from improving the company’s own products to helping clients conduct more focussed and efficient user research. Besides, I manage the company blog, which covers topics related to design, usability, and UX.

Working in a small team, I was responsible for organizing and managing the international competitions of the Stihl Timbersports Series.

My Master studies were all about child development and understanding how children interact with media.

My bachelor studies were focussed on all aspects of the user centered design process.