Sebastian Fritzsche

Execution of a data-driven IT strategy focused on transforming and modernizing the IT organization and infrastructure to become more agile and adaptable for modern product development. Implementation of business intelligence and self-service analytics using tools like Azure Data Lake, Fabric, and Power BI to drive insights, support data-driven decisions, and enable AI use cases. Development of cybersecurity. Fostering an agile and collaborative corporate culture through agile methods.

Digital Transformation with my great Team. Set up of new services for our business backend to achieve a scalable platform four our growth with better processes, better data and a high grade of automatisation in different departments. ERP Introduction MS BC365 | Partnerportal | IT Strategy | Integrationplatform | Data Hub

Build and establish the Tech department. Introducing agile and collaborative work with collaborative tools & methods. Organisational development. Project management and controlling. Initiation of first digital transformation phase | Introduction of personalisation | Tech due dilligences Office IT & Security | Infrastructure & scalability | Productdevelopment | PIM & Data Hubs

management of naturloft.de (by OTTO) with profit & loss responsibility. Budget- and sales planning, profit planning and controlling | Analytics & reporting | Performance Marketing (SEA, PSM, Retargeting, Affiliate, SEO) | Marketing & sales (online, offline & print) | Shop development & strategic category development | Introducing hypothesis driven UX Research with AB testing

Aufbau und Weiterentwicklung von cnouch.de & naturloft.de

Business- & brand development, profit & loss responsibility, founding and leading the company to successful exit after due dilligence processes in 2013. Handover to the current operator. Print on demand strategy with productconfigurator. Product- & platformdevelopment | Logistic - & productionplaning | Marketing with SEA, SEO, print and collaborations like WWF, San Miguel or Star Alliance and many more | Accounting & controlling.

Als Akteur in der Kreativwirtschaft, Subkultur und studierter Städtebauer wird der Zusammenhang zwischen Praxis und wissenschaftlicher Theorie gelebt. Dies ermöglicht, Sichtweisen auf Entwürfe einzunehmen, wie es sonst nur Ihre Zielgruppe kann. Urban Design Research in China in Kooperation mit der dtpr GmbH & Co. KG. (heute original-brands.org) Planung: Mischquartier in Quingdao und Beijing