Selma Heinrich-Oppermann

• Responsible for all areas of accountability: Sales (B2B, B2C, D2P), Operations, IT, Finance and HR, Marketing, Business Development • Investor Relations • Due Diligence, M&A • Cooperations

• • Leading Operations and Finance • Set up business planning for 2015/2016 • Optimizing and restructuring the existing organizational set up (all processes and functions) • Restructuring sales and marketing funnels

• Head of Operations Germany, member of the management board • Profit and Loss responsibility of 24 German MVZ’s: dialysis clinics and second disciplines (e.g. nutritionist, general practitioner) • Employees: 450 (area & clinical manager, nurses, technicians, etc) • Integration of new clinics • Growth programs existing business and news business • Restructuring programs • Handling of reimbursement cuts • labour management, reporting, investments, purchasing, maintenance, IT etc.

• Responsible for the SIS Business strategy (Turnover 9 Bill.€,15.000 employees) • Driving a strategyteam of 50 employees worldwide • Defining the set up and driving worldwide strategic projects (cross functional and cross country) • Evaluation of Investment and/or Divestment Options • Evaluation of country portfolio • Development of strategic decision papers for SIS central board • Single Point of contact for HealthCare Sector, Outsourcing, Marketing

• Head of cross divisional and cross regional strategy team • Responsible for Siemens worldwide CRM strategy for all sectors and regions • Coach for defining business requirements for new CRM Solutions e.g. for HealthCare sector

• Member of the Marketing leadership board • Strategic Planning: Budget responsibility for Marketing Communication (MarCom) (450Mio€); Management of product lifecycle activities and budget for all MarCom departments (Events, PR, Media, Above the line, Below the line, Market research) • Head of CRM team: Setup and drive worldwide cross functional CRM initiative for Mobile Phones and Cordless Products • Market and Sales Strategy EMEA

• Development and set up of Siemens Medical Webpage for all countries and business units in cooperation with external partners and agencies o Content definition and coordination with Business Units o Set up of content management system • Implementation of an e-business platform

• Consulting for hospitals: Strategic consulting for hospitals including profit and loss analysis for major investments and integrated care concepts: e.g. financials concepts, process reengineering of clinical and administrative processes, procurement and SCM, IT strategies and technical concepts for IT solutions, Benchmarking; Teleradiology

Industrieberiebslehre; Logistik; Rechnungswesen; Psychologie