Sladjana Katanic

• Responsible for Media Planning cross Europe • Strategic analysis and using of research and analytics to develop robust media plan • Managing and setting media budget for the whole European region • Work with multiply internal stakeholders to develop strategic and tactical actions

• Negotiations with main media partners • Foster productive relationships with internal brand teams including Advertising/Digital/CRM/BTL and media agency creative/account/traffic groups • Competitive media analysis • Develop media/ATL strategy according to brand communication startegy, to be subsequently shared and applied in local markets • Manage media/ATL budgets and execution of authorized plans working with Emea markets. Maintain accurate spending forecasts and update as needed

• Negotiations and implementation of industrial cooperation agreements, JV Agreement, Product License Agreement, Supply Agreements and Engineering Agreements between Fiat and strategic partners with a particular focus on those located in Russia, France, United States, Serbia, Turkey and Brazil • Negotiation in the following areas: transfer of assets, equipment, know-how and technology, supplies, services and distribution

• Operating within the field of accessories for aeronautic and aerospace industry. End Item Planner within logistic department (sales and final product manufacture planning, coordination among company functions, such as commercial department, purchasing department, shop floor planning, production, traffic and shipping).