Sofia Sterzi

Led the initial stages of a government-funded upskilling website project, including visual design reviews to ensure brand coherence and functionality. Provided strategic feedback on design elements to enhance the user experience, maintaining a close collaboration with the design team. Organized stakeholder engagements, industry events, and workshops, creating and managing visual and digital communications for event materials.

Led a team overseeing content operations for LinkedIn, emphasizing strategic planning and strong visual communication for training materials. Recognized for leadership in team management and awarded for exceptional contributions, enhancing workflows and presentation standards. Implemented and managed an Awards and Recognition Program, fostering a culture of appreciation and motivation. Awards: Leia Leadership Awards (June 2023), Q2 Rewards & Recognition (Feb 2023).

Led a team of 20, managing recruitment, training, and performance during a critical project ramp-up phase. Developed operational workflows, enhancing efficiency and client satisfaction. Awards: Going the Extra Mile (Q4 2021).

• Manage and oversee the day-to-day operation and workflow of the team • Help Team Lead in develop, coach and manage team members • Create a learning environment • Act as a point of referral • Deliver needed training for new-joiners or existing team members • Produce Daily, Weekly and Monthly reports on productivity • Identify barriers and areas of improvement to secure continued success of the service

Creation of animated gifs for big clients, following a daily target and specific policies. Compliance and quick adaptation to policy and productivity tools changes. Help new joiners in their queries.

Creation of advertising campaigns hand in hand with the creative director and copywriter, which then unfolds to various pieces, such as advertisements, email campaigns, visual communication, booths, etc. Creation of visual concepts for further application by other people. Layouts for email campaigns, websites, ads, invitations, posts for social networks, folders, etc.

Blog and email campaign designer of the fashion e-commerce OQVestir, doing layout and image editing. I also developed HTML for the email campaigns. Facebook and Instagram posts designer. Creation of a new visual language adopted in website banners.

As an art editor of the new monthly magazine The Love School, I did the diagramming and artistic concepts of the entire magazine; I also directed the photo shoots, as well as selected the photos. Preparation of files for printing. Magazine designer for Revista A, doing diagramming and artistic concepts of columns and essays, working directly with art director and art chief, as well as beauty and fashion editors. Direction of photo shoots. Preparation of files for printing.

Editorial design, graphic design and layout of corporate newspapers; branding, concept and logo design, stationery and other applications; website layouts; creation of various corporate identity materials using visual identity guide; e-mail campaigns; folders. Assistance to customers and suppliers.

Brand and graphic design, stationery, email and promotional campaigns, website layouts.

Graphic design