Sonam Kaur

Developing brand marketing strategies. Creating a unique branding experience. Monitoring and analyzing competition and trends. Concept creation in relation to market trends. Designing POS(Point of Sale) materials along with external agencies. Closely monitoring, measuring and reporting on growth in different regions. Managing creative development and localization processes for different regions. Analyzing market sales per brand. Optimizing products in accordance with consumer feedback.

Email Marketing(creating and/or optimizing per campaign) Launching, managing, and optimizing new acquisition campaigns Defining team KPIs. Manage CRM via tools such as Localytics, and internal tools. Closely monitoring, measuring and reporting on marketing-driven growth in different regions Managing Rewards/Incentive driven targeted campaigns. Analyzing market growth per campaign. Influencing UX/UI. Business Analytics using SQL.

Project management for various molecules of all drug development phases. Create project related scope, cost, and schedule decisions in consultation as appropriate with project stakeholders Proactively partner with assigned clients and stakeholders to execute capital projects that support business objectives. 
 Development and validation of scientific assays as well as participate in assay transfer Support the annual project activity review for global project management team.

Project management for various molecules of all drug development phases. Create project related scope, cost, and schedule decisions in consultation as appropriate with project stakeholders Proactively partner with assigned clients and stakeholders to execute capital projects that support business objectives. 
 Development and validation of scientific assays as well as participate in assay transfer Support the annual project activity review for global project management team.

Creating/updating systematic protocols. Development and validation of scientific assays as well as participate in assay transfer Support the annual project activity review for global project management team.