Sophia Estermann

- Successfully managed the project for delivering the e-commerce part of onlyfy.com during its launch phase - full ownership of the product sites and checkouts on onlyfy.com - Led a project with a specialized agency to implement Conversion Rate Optimization (CRO) processes, setting up a roadmap for further developments and experiments - Created user stories for the agency and supervised the testing and deployment process - Conducted revenue and automization potential analyses

- Played an instrumental role in the business development team of Scholz & Friends digital Media, a joint venture, contributing to the growth and success of the company - Created effective media strategies for a diverse range of customers, taking into account their unique needs and goals, and deriving media plans from these strategies - Presented compelling and persuasive pitch presentations to potential clients, showcasing the benefits and effectiveness of our media strategies and plans

Marketing, Unternehmensführung

Marketing