Stefano Ferro

International development of the Retail chain and sound positioning of the brand as leader in cashmere-luxury.

Brand repositioning and re-launch of the international operations. Development of new collections (accessories, kid, etc.) and licensing.

Heavy restructuring of the entire Group, starting from a distressed situation. Succesful relaunch of the operation including also the start up of new companies.

Total shake-up of the organization and of the operations (retaling, industrial,etc.) and full repositioning of the brand on the international market.Since 1993 the company regained a solid profitability.

International development of the distribution channels (for the brands Valentino, Armani, Dior, Ungaro,etc.) and of the supporting industrial and service operations.

Development of the new offering in industrial equipment and wiring devices, in particular of innovating Luxury Products for home. Accordingly, design and set-up of the new policies and organization in communication, branding, etc.