Tahseen Gadit

Delivered 100+ end-to-end UX design engagements spanning discovery, user research, journey mapping, wireframing, interactive Figma prototypes, and usability testing with a 95% client satisfaction rate. Designed accessible, WCAG-compliant responsive interfaces for web and mobile applications, improving cross-device performance metrics by 35%. Applied Jobs-to-be-Done and Design Thinking frameworks to reframe client problems, leading to a 25% average increase in user engagement post-launch.

Led end-to-end redesign of the company's digital platform within the renewable energy sector, restructuring IA and navigation to improve task completion rates, resulting in a 27% uplift in user engagement. Established a scalable design system in Figma used across web and marketing touchpoints, ensuring brand consistency across solar product lines. Produced 50+ digital and print campaign assets aligned to sustainability messaging, contributing to a 18% increase in inbound lead generation.

Designed 100+ promotional materials (logos, brochures, flyers, social media designs) for diverse clients, enhancing brand visibility by 40%. Collaborated with marketing teams to craft advertising campaigns, resulting in a 10% increase in client conversions. Spearheaded the design of packaging for 5 product lines, directly contributing to a 12% rise in product sales. Created branded visual assets for websites, improving overall user experience and increasing customer retention by 20%.