Tanja Lenz
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Skills
Timeline
Professional experience for Tanja Lenz
- Current 9 years and 8 months, since Sep 2015
Markenstratege
Tanja Lenz Strategy for Brands
Unternehmensberatung im Bereich des strategischen Managements nationaler und internationaler Marken.
- Entwicklung einer Digital Experience Strategie und Umsetzungsguideline für MINI - Erarbeitung des markenspezifischen Charakters für einen zukünftigen digitalen Sprachassistenten (IPA) - Entwicklung eines mittel- und langfristigen kommunikativen Frameworks für die Marke MINI als Vorgabe für die umsetzenden Kommunikationsstellen zentral und global - Mitwirken bei der Entwicklung der Positionierung für MINI LIVING
- 1 year and 7 months, Jan 2014 - Jul 2015
Director Brand Strategy
McCann Worldgroup
- 2 years and 4 months, Sep 2011 - Dec 2013
Business Development Director
MRM Worldwide GmbH
- 1 year and 7 months, Feb 2010 - Aug 2011
Head of Brand Strategy
MRM Worldwide GmbH
- 3 years and 1 month, Jan 2007 - Jan 2010
Strategischer Planer / Markenstratege
Tanja Zeeh
- 6 months, Apr 2006 - Sep 2006
Director, Strategic Planning
Grey London
Responsible Brand Planner for global Nokia Account
- 2 years, Apr 2004 - Mar 2006
Director, Strategic Planning
SEK & Grey Oy, Helsinki
Responsible Brand Planner for global Nokia Account
- 6 years and 9 months, Jul 1997 - Mar 2004
Senior Brand Planner
Michael Conrad & Leo Burnett, Frankfurt
- 10 months, Mar 2002 - Dec 2002
Senior Brand Planner
Leo Burnett Chicago
- 2000 - 2000
Brand Planner
Leo Burnett Paris
- 2000 - 2000
Brand Planner
Leo Burnett London
Educational background for Tanja Lenz
- 1994 - 1995
James Madison Univeristy, Harrisonburg, VA (USA)
- 1994 - 1994
Ecole Superieure de Clermont-Ferrand (France)
- 1992 - 1997
European Business School (ebs)
Marketing & Steuern
Languages
German
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English
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Spanish
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French
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