Verena Exenberger
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Verena Exenberger
- Current 12 years and 11 months, since Aug 2013
eCommerce Strategy Manager
Nestlé España S.A.
Responsible for eCommerce & Digital Commerce Strategy on brand.com & eRetailers. Extensive experience on Acquisition & Budget Management. Web Conversion & UX eCRM & Data Mining Mobile & Web Development Search & SEM Expert eRetailers & Pure Player Sales Optimization Search Optimization for Product Positioning eCommerce Shopper Activation (Promotional Planing & Couponing) Brand Visibility through Media 360 Buy Now Implementation Online Storecheck Content Optimization Teamlead
- 2 years, Sep 2011 - Aug 2013
Head of Acquisition & Conversion (Online Marketing)
Groupalia
Responsible for the online marketing strategy and the acquisition & conversion process: Leads Acquisition & Conversion through SEM, SEO, Affiliates, Aggregators, Social Ads, Remarketing, Display, Landing Page Optimization, A/B testing, Emailing, Segmentation, Budget control, on-going KPI optimization Teamlead
- 1 year and 1 month, Sep 2010 - Sep 2011
Marketing Director
FloraQueen
moving floraqueen forward to become top-of-mind
- 1 year and 9 months, Jan 2009 - Sep 2010
Marketing Manager
Careesma - Online Job Board - www.careesma.at
Ausbildung von Verena Exenberger
- 11 months, Jan 2010 - Nov 2010
Web Communication Marketing & Business
UAB Universitat Autonoma de Barcelona
Online Marketing
- 7 months, Jan 2006 - Jul 2006
exchange semester
College of Charleston
marketing, PR, French, Communication, HR
- 3 months, Jun 2005 - Aug 2005
summer school china
Universities Beijing & Shanghai
history, politics, communication, business
- 3 years and 11 months, Sep 2003 - Jul 2007
Entrepreneurship in Tourism and Leisure
Management Center Innsbruck
Entrepreneurship, Development, Marketing, Controlling, Human Resources
Sprachen
English
C1 (Fließend)
German
C2 (Verhandlungssicher / Muttersprachlich)
Spanish
C1 (Fließend)
French
B1-B2 (Gute Kenntnisse)
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